A picture is worth a thousand words, so they say. With more than 800 million monthly users, Instagram is the leading social media platform, which is why all the marketing companies are crazy about it right now. Regardless of whether you’ve been on this platform since its inception or you’re new to the “insta-craze,” all […]
Digital Transformation involves the transformation of a business’ existing processes with the use of digital technologies to make them more efficient. The core idea lies in using technologies not just to digitalize the existing services but to completely transform them into something notably better. Digital transformation doesn’t merely rely on a single technology, but it […]
A small business firm requires a competent website marketing strategy! Today, the internet has significantly modified the way the majority of businesses are creating and promoting their brands. Also, customers today want to engage with brands online and then arrive at a purchasing decision. Based on a study by Business Insider, about 40% of the […]
When many of us think of advertising and marketing, we often think of television commercials. After all, these intermissions during our favorite shows are one of the main ways we’ve been getting our daily dose of marketing for decades. Now, though, this landscape is changing. After all, as technology changes, the way we watch TV […]
Every online business wants to generate leads and convert visitors into customers. It is certainly one of the best investment a company or business individual can make for themselves. A website that responds to every display and device, have the best chance of making a conversion and it is indeed a lifeguard of your business. […]
SEO aka Search Engine Optimization is a known word in the digital marketing world. Artificial intelligence has revolutionized almost every area that is affecting our lives. Artificial intelligence has entered our lives swiftly and many of us are not aware. Artificial intelligence has effect on almost every sector like healthcare, finance, the stock market, information […]
The ways dealerships spend their marketing funds is beginning to change drastically. Nowadays, we are seeing that the amount of money that was traditionally invested in TV, billboard and newspaper ads has been shifted towards banner/display ads, Search Engine advertising, SEO and other digital marketing tactics. Sea Change by the Numbers Ad spending within the […]
Every business, it may be a small or large agency, requires a professional website nowadays. If you don’t your start will be scary. A website is a counted as the most essential elements of any business because it is helping construct trust among customers or generating traffic. The ten tips listed below will enable your […]
The digital world is evolving, and so does the aspiration for genuine human connection. The same goes with all businesses. Sometimes, potential clients just want to hear from you instead of communicating with you through email. You may be one of those smart marketers who continue to rely on telephones, even if it is considered […]
Search Engine Optimization is a crazy maze. Just when you thought you have cracked the code of getting ranked in first pole position on the first page, Google rolls out an update and you vanish from your prestigious position. Before you pull your hair apart wondering what happened, read about this study SEO studies that […]