Social Media Branding: 10 Actionable Tips

Introduction Social media offers many opportunities to businesses, including brand recognition and forging a consumer-brand relationship. If you are using social media to promote your business, you cannot expect to work with only one social media platform. A strategic branding using social media entails juggling multiple social media channels. This is to ensure that you […]

A Few Do’s and Don’ts That You Must Know About Retractable Banners

Retractable banners are mostly used for advertisement. Various businesses prefer to use images and texts on these banners to make them look visually appealing to their customers and prospects. These retractable banners Chicago available at Chicago Signs & Printing are a quite cost-effective way to draw the attraction of more people into your own store. […]

Why Are Promotional Strategies Important For Growing Businesses?

Consumers don’t invest their hard-earned money by considering the products and services only. They invest in stories, beliefs, ideas, images, aesthetics, and quality. The brands and businesses that emerge as crucial elements of our everyday live sell more than just commodities. They sell us the belief that their products or services may add value and […]

SEO vs Facebook ads: which one will bring better results for my business?

In digital marketing, the “best method” mostly depends on many different factors, such as the service or the product, the target audiences and their behavior and the average time between the need of the customer and the purchase made. Most marketing companies, such as Dog and Pony SEO Agency, will always tailor their offer after […]

Building Your Brand Identity Using Social Media

With over 3.6 billion people active on social media, platforms such as Facebook, Instagram, and Twitter are the perfect place for promoting your business. As opposed to other online marketing strategies, social media focuses on inserting branded content directly into the online conversation. On social media, the interaction between a business and its target audience […]