The role that content plays in marketing cannot be stressed enough. Content marketing is an effective way of acquiring new customers as well as retaining them. It is also a great way for companies to brand themselves. By using the right content strategy, your startup can quickly increase conversions and sales. That is why up […]
Videos are super significant for successful social media strategy. You might have heard this earlier as well. Video content has gained huge popularity among marketers these days, thanks to different social media platforms. The number of regular videos posted on Facebook, Instagram, and YouTube has quadrupled recently. And this is one of the most important […]
If you are a copywriter or a content marketer, you will second my statement that writing perfect marketing content is becoming awfully difficult. Fear of getting plagiarism can lead to nowhere, let alone help you create good quality content. Amidst much saturation, how would you rock on your marketing strategies to convert readers into leads? […]
Dynamic content is closely related to personalization. It provides its most visual implementation. Being changeable content (text, image, video), it is able to adapt to the priorities and characteristics of the user. This is probably why 65% of marketers consider it the most effective personalization solution. Therefore, we decided to tell you how to implement […]
If you want to start a new website or upgrade your old one, the most important thing to help you in this journey is content. Good Quality Content is determined your success and considered as king of a website. If your content is not up to the mark then it will damage your website reputation […]
Websites continue to dominate the internet. Traffic for mobile versions of these sites alone makes up half of the web traffic worldwide. This was even more so during the COVID-19 pandemic of 2020. Of course, not all websites are created equal. If you don’t have quality content, then visitors will simply glance at your information […]
Online shoppers expect e-stores not only to sell but also to provide relevant information. Users will return to a page that has valuable content about subjects in which they are interested. That is the basis for your content marketing strategy. eCommerce and content marketing go hand-in-hand. Customers are more apt to pay attention to online […]
In the last five years, you’ve probably heard something along the lines of how “Content is King” and that you should have a blog for your business when it comes to creating your online presence. While this is still relevant today, it’s also worthy to note that you can’t just come up with a hastily – […]
If you follow Brian Dean on Twitter or comprehend his SEO know-how, you would have heard of the 80-20 rule of a balanced proportion between writing and promotion. It’s not only me, but all preeminent marketers live by this rule. Even Derek Halpern has the same secret – the 80/20 one. The valuable lessons from his writing: […]
Twitter is a powerful marketing platform with over 320 million monthly active users, which presents a gold mine for opportunities with massive potential to brand awareness. Marketing your product or service on Twitter requires strategic planning to keep your audience engaged, which lets you stand out of the competition. Some of the twitter marketing tips […]