One of the most critical aspects of having a coherent vision for your company is by developing the company’s identity in the right way. If you’re a smaller company, then having the resources and budget to devote time to brand design can be difficult. Since most business owners aren’t artists, they need to look into […]
Fashion designers who tend to think of launching their clothing line can make some mistakes. If you are a talented designer, you should necessarily be a businessperson to be successful. For starting any business, you should try to stick to the basics for running your fashion brand successfully. While starting a clothing line that markets […]
A logo is a graphic mark that is a visible reference to a product. It takes a fair measure of innovative thinking and skillful design efforts to construct an emblematic logo. A logo should be compelling, strong and unique so that it catches people’s imagination and motivates their decisions. As it is the first thing […]
Various factors help you build a successful business and brand development isn’t limited to your logo only. However, you shouldn’t overlook your logo as it serves as a bridge between your customers and the brand. So, when you decide to step into the e-commerce business, it is crucial to pay attention to the logo as […]
Type has long been a branding tool. Some of the earliest trademarks that were introduced by such brands like Stella Artois and Twinings Tea feature logos that employ a piece of typography as a central design element. Twinings Tea has used the same logo for over 227 years. Can you believe it? Typography has the […]
The infographics with drawings, diagrams, and charts serve to explain processes and present all kinds of information. We started them by looking long ago in the newspapers, but nowadays they are everywhere. In social networks or website content, they always attract attention and stand out. Why not use them for our practical work? Why not […]
Branding is the marketing practice of using unique images and words to differentiate your product or service from competitors. A good brand will reveal who you even to consumers that have never come across you. It will also help to evoke emotional connections from your employees and loyal customers. Once you create a great brand […]
Various young enthusiasts have started doing freelance blogging on number of web platforms which grants them numerous opportunities to become famous in the world and also to generate income from these sources. Personal blogging can prove to be a pleasant as well as a satisfying experience for everyone as the people have freedom to share […]
Merchandising products vary depending on the target users and audience. Entrepreneurs and marketing managers have moved from the norm of using pens, t-shirts, and books as merchandising platforms. They now use more creative products like badges because they are long-lasting and have a more significant impact. Although there are reputable companies that design them for […]
Introduction A logo communicates the personality of the brand. Therefore, a logo design should be such that it stays in the memory of customers. Therefore, utmost care should be taken to design a logo that is creative and timeless. Eminent brands draw attention due to their distinct logos. Logos make an impression on the customer. […]