Artificial Intelligence(AI) is creating incessant inroads in the arena of mobile app development, thereby helping companies to drive business goals and boost ROI. AI technology is considered a revolutionary digital weapon that has a powerful impact on businesses if they adopt the very technology into their mainstream space. Along with varied other digital tools and […]
Global spend on mobile apps hit USD 112 billion in 2020, continuing to grow in 2021. With 2.87 million apps on the Google Play Store and 1.96 million apps on the Apple app store, the mobile app markethas become the biggest target for businesses to stay competitive in the market. However, adopting the latest approach […]
With the expanding era in technology, people mostly spend their time facing their gadgets for work, communication, and entertainment; through their phones and laptops, they can order their favorite foods, shop, see their friends, and work with the important transaction. Consequently, this practice has opened new opportunities for companies and institutions to market their products […]
Digital advertising is an essence of global marketing nowadays. The spending in this field will reach nearly $230 billion this year and grow by more than 40% until 2020. At the same time, official estimations suggest that almost 14% of digital advertising revenue come from retail industry. In such circumstances, retailers need to adapt to […]
Introduction Gaining an understanding of search engine algorithms is essential to becoming an expert in SEO. These intricate systems establish the foundation for successful tactics by deciding a website’s fate in search engine rankings. Numerous factors are considered by search engines like Google when determining which pages are most pertinent to a user’s query. To […]
If we had been talking about the introduction of web and smartphones a few decades back, it would have been considered to be an unintelligent topic to talk about. But let’s look at the present trends, the web has grown fiercely giving space to more than 200 million websites on the web (numbers are still […]
The process of checking whether a service or product is satisfying customer requirements called Quality Assurance. On the other hand, the connection of home appliances, vehicles, medicinal equipment using microchips and embedded electronics to collect and exchange different kinds of data is referred to as the Internet of Things (IoT). It is a technology that […]
The Health Insurance Portability and Accountability Act (HIPAA) enacted in 1996 aims to protect the privacy and security of patients’ health information. Later in 2009, Congress passed the Health Information Technology for Economic and Clinical Health (HITECH) Act to strengthen HIPAA in light of increased adoption of electronic health records (EHRs). The HITECH Act made […]
Entrepreneurs, startups, and businesses of all sizes have dozens of things to consider before taking the plunge when leasing a new office or a coworking space. From an IT services standpoint, knowing what your options are beforehand is a wise course of action. Below are some key points to review. You may want to find […]
In the vast landscape of digital marketing, one strategy has stood the test of time and continues to deliver impressive results: email marketing. With its ability to engage and connect with audiences on a personal level, email marketing remains a crucial component of any successful marketing campaign. At the heart of every successful email marketing […]