Who rings a bell when you hear that sentence? Indeed, if you haven’t been hiding in a cave somewhere, Simon Sinek is the person who rings a bell. Why? In 2009, he promoted the idea of asking the right inquiries that start by posing for what reason. “For what reason are certain individuals and associations […]
Introduction Social media offers many opportunities to businesses, including brand recognition and forging a consumer-brand relationship. If you are using social media to promote your business, you cannot expect to work with only one social media platform. A strategic branding using social media entails juggling multiple social media channels. This is to ensure that you […]
Any company that aims at standing out in their niche market must ensure that they have the best team on board. With the right people for the job, a business can easily maintain perpetual growth and create new avenues for revenue generation. Still, unlike back in the yesteryears, it has become increasingly easy for people […]
In early human civilization, a brand referred to the distinctive mark given to livestock by their owners. But it’s safe to say branding has changed throughout millennia. A quality brand is now far more than a recognizable logo. It’s an experience. And if you know how to build a positive one, you’ll cultivate faster growth, […]
Logo design stands out as one of the most important elements in the branding process for a company. A well-crafted logo will tell the brand’s identity, the work it does and its services and give many messages to the consumer with a single image. For this reason, it is necessary to pay special attention to […]
Instagram is arguably the most visually appealing social media platform that has evolved into one of the most popular online marketplaces. As an online business, growing your followers should be seamless. Here are the top 10 tips to get you started with the right mindset. #1. Schedule posts in advance: Posting at the right time […]
Your personal brand is as important as your organization’s brand. It can account for as much as 90% of the impression that others get of you. That’s why it is so important to make sure that your personal brand resonates with those who view it and makes an impact on them; through every channel, interaction, […]
It can be challenging to rebrand your company when your target audience is already familiar with your products and services. Furthermore, changing your image may boost your visibility or harm your current performance. Hence, hiring a brand design agency may be an excellent idea to assist you during your transition. Here are some ways they […]
The idea behind having a website for your business is to create a strong online presence that will help drive up sales in the long run. However, designing a website for your business can be a bit challenging, especially if you’re new to the industry. The following are some tips that will help you design […]
Well before an app can be found in the Apple and Google app stores, developers and marketers must take steps to ensure a successful launch. Use these tips to improve the likelihood that your app will gain visibility, draw a favorable response from users, and continue to meet and surpass download goals in the weeks […]