Social media has become an essential part of our lives, and businesses are no exception. It is an incredibly powerful tool for reaching out to potential customers, building brand awareness, and establishing authority in your industry. However, managing multiple social media accounts can be a daunting task, especially when you have other business operations to […]
The global social media ecosystem is constantly evolving and growing. Social media leaders like Facebook, WhatsApp, and Instagram have over a combined 3.6 billion active users across the globe. Now, social media platforms, due to their massive user base, have also opened new opportunities for businesses to grow. These platforms have allowed companies to reach […]
70% of marketers invest in content marketing because of the high return on investment (ROI). Marketing without a well-thought-out strategy will produce poor results. As more companies realize this, content strategists are becoming more and more important. It’s no surprise that the position is one of the most in-demand right now. But what exactly does […]
Social media is a key factor in driving your business to success. The best part about it is that you can conveniently track every detail with social media metrics. If you want to gauge the performance of your business effectively, it’s crucial to fully understand which social media metrics matter most to your business, depending […]
It is essential for small businesses to know that social media is here to stay and its involvement in business will rise more and more in future. This is because social media has changed the methods of marketing and these new methods are way more effective than traditional methods. When you look around you will […]
There are so many businesses that don’t have an idea about what should create techniques for social media marketing. Some firms are giving the responsibility to the junior and young generation staff because they have ideas about social media. Every firm related to social media like igmods is required to operate the business thoughtfully and […]
The rise of social media in the last decade and a half is something unprecedented. There never was a more convenient way to keep in touch with loved ones as well as companies and celebrities. Add in the fact people are doing both while being able to express themselves, and you got a recipe for […]
Did you know that a report a few years ago documented that more than 3 billion people are on social media globally? Creating a connection is one of the main reasons people are on social media and why businesses use these platforms to build relationships with their audience and stakeholders. With several prominent social media […]
There was a time when it was enough to have a blog to share your content with your target audience. However, with the advent of social media, the content scene has changed unrecognizably. It is now essential to have engaging video content on social media apart from other types of content. Videos are the most […]
If you don’t harness the power of social media to increase brand awareness, you’re passing up tons of engagement and conversion opportunities. The catch is that getting your target audience to know who your brand is and stay top of mind among prospects can be a tough nut to crack. Competition is often fierce, with […]