Hashtags have been in use online since 1988 when they were used on IRC. They first appeared on Twitter in 2007 and have since completely changed the way that social media works. These days you’ll find hashtags being used to great benefit on most major social media sites. Trending hashtags can make a global impact. Remember #metoo […]
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Are you struggling with small business growth? Are you looking to expand your business, but aren’t sure where to start? Well, this may surprise you, but you should forget about perfecting your product. Even if you have the best product in the world, your small business is doomed to fail if nobody knows about it. […]
Introduction Omni channel is a sales approach that seeks in providing customers with a shopping experience that is seamless depending on whether they do shop online from a mobile device or desktop, mortar store, or in a brick. When developing a strategy of marketing, one needs to meet customer expectations and providing the highest level […]
When we think about search engine optimization (SEO), most of the time we think about website content. However, many people overlook the fact that social media can be an excellent and effective SEO tool as well. Social media content does get indexed, which helps your SEO directly, and it can also drive more traffic to […]
As some wise man stated,mastering technology of the usefulness of tools, can be powerful. Otherwise, you may become their servant.” That’s why it is paramount to know the right gadget to use and have the knowhow to work well with them. A tool can enhance the way you work, saving your time. While a great […]
It doesn’t matter what business you are in. If you want to acquire customers, generate revenue, and establish a sharp brand image, you will need a website. A small business that makes an average revenue of $3.6 million can increase its revenue to $5.03 million by having its own website. A food and beverage company […]
Facebook is the number one social media platform where friends connect and share online. Facebook is considered as a home of brands for many businesses to market themselves through interaction with customers and self-promotion. It is a powerful marketing tool for businesses of any size and shape and a great venue to keep customers informed, […]
Twitter is a powerful marketing platform with over 320 million monthly active users, which presents a gold mine for opportunities with massive potential to brand awareness. Marketing your product or service on Twitter requires strategic planning to keep your audience engaged, which lets you stand out of the competition. Some of the twitter marketing tips […]
With the world shifting towards digitalization, it is important to cope up and adapt to the advancements around. This implies to every aspect of the need to sustain in the industry. So, the food industry isn’t left behind and is in the race of emerging food delivery services for the customers. So, if you own […]
Every business owner and marketer strives to attract more customers that will increase the base you already have. Even though attracting new customers is more difficult and expensive than retaining existing ones, it is still worth it. Here is how to attract more customers with age-old and cutting edge techniques. #1 Automation Apps Automation apps […]