Unfathomable chunks of data and incapability of organisations to decipher them have led to the growing significance of data science in the business world. Today, data analytics is a core function across various industries and brings better value to the table. The increasing dominance of data analytics has transformed the business dynamics and processes for […]
If there is anything that the modern business leader fears in this social media driven world, it’s the possibility of receiving negative reviews on social media and other relevant platforms. Quite simply, a negative review can make or break your business, especially if you’re operating solely in the digital realm. Accumulate enough negative reviews without […]
AI and robots are infiltrating nearly every industry and will become increasingly common in the coming years. The roles of these technologies in consumer and corporate space have always fluctuated between fear and fascination. Today, robots are fast becoming a fixture in our lives – they are in our homes monitoring all the things; they are in […]
Blockchain Technology the – permanent, encoded, decentralized – record has a capability of making each incorporated procedure, movement, and association completely self-ruling. This implies we can wipe out mediators, experts, and agitate. While this sounds astounding it is yet a far away dream despite everything that is being attempted to bring in a change. In […]
The success or failure of a website is decided on the basis of various key factors. One of them is the number of searches it is getting. Why is the number of searches such an important aspect? An online brand would only generate money through its website if people are paying visits and the conversion […]
Starting your own venture is a daunting task. There are so many factors to consider and a lot of decisions to be made, but they can be handled right. Careful preparation and planning is the key to a successful business launch. As a matter of fact, you have to do a lot of homework before […]
Do you think leaflets are old-fashioned advertising mediums? Think again! If you imagine this, then you are wrong. Though, this technology-prone era has introduced many changes in the society, but, according to one saying “old is gold”, leaflets are still booming in every nook and corner of the world. Leaflets are an important part of […]
There is a lot of emphasis placed on SEO in content, images and meta tags. However, what you name your URLs for those pages is equally crucial to your overall SEO. It is vital that you carefully consider how you structure and word your URLs so that your web pages are correctly indexed and boost […]
You might be surprised to learn that Google wasn’t the first Internet search engine. In 1990, McGill University student Alan Emtage created Archie. People used it to find information online. It wasn’t until 1997 that Stanford students Larry Page and Sergey Brin formally registered Google.com. During the intervening years, many search engines appeared on the […]
Storytelling nowadays is not just about narrating a nice backstory to build around your brand. It is now more concerned to creating a picture of your brand in a few words or lines so that it can create the kind of image in the mind of your target audience you really want. That’s why you […]