Brand‘s goodwill is directly impacted by the success/failure achieved by its franchise partners. Hence, the performance of franchisees matters a lot. Needless to say, not all franchisees are same. They are of both kinds: potential ones and lacking ones. Of course, no brand would like to offer franchise to the latter. When the traits of […]
Master’s in international marketing degree is ideal for students in 2020 who want to develop a global mindset and explore diverse professional management practices. International marketing focuses on improving the performance of businesses by competing in a dynamically changing global market. This degree is designed to expose students to ideas that will help them to […]
The size of the global retail market is expected to reach almost $28 trillion by 2022. The exponential growth of this sector is as a result of rising disposable incomes, positive changes in consumer preferences, and the increasing number of large retailers in the industry. As the retail industry continues to expand, investors are constantly looking for […]
Back in 2009, when I had just started an IT company, I got an inquiry from a USA-based client who wished to have the PayPal payment method onto his e-commerce site. That time, for the sake of not disappointing one of our few clients, we nodded in yes, though, we didn’t know any single thing […]
Experienced internet marketers have to optimise websites for higher conversion. It happens that entrepreneurs employ SEO Companies for online marketing of their products and services, but they get insignificant results. Sometimes, it happens that you get traffic, but calls for leads and sales are very few. The influx of advertising money on SEO will increase […]
Today, mobile applications are prevailing the businesses world in a way that the revenue earned is skyrocketing with each passing day. There is a huge demand for using mobile apps most of the users spend 9% more time browsing the apps in their mobiles compared to websites. The fact that the mobile app development industry […]
Specially developed Salon POS Software is a necessary thing for successful business development and expansion. We all know that competition among beauty salons is great. So, those who can provide better services for a lower or fair price will remain afloat for span of time. So, how a POS software benefits salon and spa centres […]
Starting your own business gives you freedom and opportunity that few other “jobs” can. You have complete control over your time (a blessing and a curse), you don’t have a boss, and every decision you make is yours. However, similar things can be said about franchising. There is less freedom, true, but at the same […]
The education sector has changed rapidly. It is mainly due to the new developments in the tech industry. Today education is not only about a group of students and a teacher in the classroom with chalk and duster. It is about the interaction between students and teachers in virtual classrooms. Today parents do not have […]
It is a common phenomenon among people to think that when you want to be an entrepreneur, there must be a Godfather who can help you excel in the business world. The reality is there is no Godfather, but you and your mindset. It takes courage to come up with business ideas and think of […]