8 Tools that can help you in boosting the brand recognition of your business

Did you know that there is a “Rule of Seven” in the world of marketing which claims that a consumer needs to come across a brand at least times before they are ready to make a purchase? Brand visibility not only helps increase your conversion rate but also improves your brand overshadow other competitors and […]

Top Marketing Skills: What To Look For When Hiring Marketers For Your Brand

As a business owner, you should know what it takes to be successful in the global market. With very dynamic and oversaturated markets, you need to be able to adapt as quickly as possible. To do this, you might need the knowledge and skills of professional marketers to help you with your marketing initiatives. Here […]

ERP and SaaS – What’s their Relationship Today? Where is it Headed?

Enterprise Resource Planning or as we frequently call it ERP is business and management related software. ERP became hot in 1990’s when the prospect of the Y2K bug was bothering every company and they replaced their old age back-office systems with this new enterprise resource planning (ERP) suites that were intended to provide the whole […]

Three basic digital marketing strategies to increase your sales

Digital marketing is an essential process for any enterprise or an individual business. In an ever growing online world, reaching out to the target audience and offering them the solutions they need makes online marketing strategies crucial. From global corporations to individual bloggers, all employ online marketing tactics to engage with their customers and drive […]