Your personal brand is as important as your organization’s brand. It can account for as much as 90% of the impression that others get of you. That’s why it is so important to make sure that your personal brand resonates with those who view it and makes an impact on them; through every channel, interaction, […]
Creating and implementing a successful lead generation strategy is a must for getting consumer attention, especially in today’s digital world where you are one of many. Creating the right social media and blog posts can help set your brand apart from others – driving visitors to your website through these channels before nurturing them into […]
There was a time when it was enough to have a blog to share your content with your target audience. However, with the advent of social media, the content scene has changed unrecognizably. It is now essential to have engaging video content on social media apart from other types of content. Videos are the most […]
Since the internet had been launched Web design and SEO goes hand in hand. By following some of the best SEO practices, businesses can ensure that their web design will be effective in helping them rank higher in search engine results pages and drive more organic traffic to their website. What is web design? Web […]
“You cannot buy engagement. You have to build engagement.” If you are here to find out how you can buy your way to success on social media platforms, you are wrong, and we can be of no help to you! However, if you are to find out how to find the correct platform for building […]
Amazon is the world’s largest online retailer, with expanded avenues besides the e-commerce approach. Amazon holds a competitive spot in the consumer electronics market with the various Amazon Echos and Firesticks and connects customers to digital content through Prime Video, Amazon Audible, and Amazon Kindle, among its many other popular products and features. Many consider […]
Since the inception of cloud computing in 1996, the term software as a service also coined up. The companies started proliferating the software platforms available over the internet and the SaaS industry exploded going from zero to 49 billion dollars by 2015. The growth chart further climbed 67 billion dollars in three years with the […]
You’re a business owner, and you have a lot of experience in your industry. You’ve watched the competition play out over the years. So, what’s your secret weapon? A website. It’s an online presence that will make your company more memorable. It can also increase customer loyalty. Here’s why you should have a website for […]
When someone says the word startup, we instantly recall various success stories and picture exponential growth. Different types of startups launch multiple products and services every year. In reality, startups are the paramount business models that drive modernization and economic growth in the market. It is the modern way of standing on your own feet […]
Instagram has a monthly audience of 1 billion people. For 2020, 90% of brands are present on Instagram, while if you take the fashion industry, then 96% of US brands can also be found on Instagram. From the point of view of promoting your own brand, ignoring such a huge audience is unforgivable. In this […]