Did you know that a report a few years ago documented that more than 3 billion people are on social media globally? Creating a connection is one of the main reasons people are on social media and why businesses use these platforms to build relationships with their audience and stakeholders. With several prominent social media […]
Since the number of internet users is increasing day by day, online businesses and digital platforms are expanding rapidly. They are employing different online advertising methods to capture the target customer base and promote their businesses online. PPC is one of them that solely works on the principle of creating relevancy. Online visitors are looking […]
B2B consulting services are in great demand, thanks to technology. Most businesses have realized the essence of consultation, leveraging the experience and expertise of veteran business owners. While the benefits of hiring B2B consultants are immense, clients should still learn the pros and cons before doing so. This article provides crucial details about the merits […]
Technology and Real estate go side by side, yet many people have argued that the real estate industry has been lacking innovation for long enough. Though, that perspective has rapidly changed over the last few years. To thrive in these modern times, both global enterprises and small businesses start leveraging tech-enabled innovations. According to NAR […]
The workplace will never look the same after 2020. Between remote work, enhanced investments in technology, and a new epistemology about what an office can look like, the future is wide-open for the open-minded. In a lot of ways, the possibilities that lie before us aren’t even fully realized. For example, the impact VR will […]
Business and brand building is not just about meaninglessly selling at all times. While it is good to have metrics and targets, it is equally important to understand that you are building a rapport with humans through email. So, you want to make sure that humanity and the humane aspects of contact are not taken […]
Only a few years before, the social media manager position was not even a career or a profession. It didn’t exist. Facebook was hardly a year previous and was still simply a path for people to connect to other people online. The idea of social media marketing wasn’t inside the lexicon. Fast forward several years […]
If you ever wish to measure social media’s importance on a particular scale, you can’t. We are conversant about the fact that social media has become a fundamental part of businesses. It took a lot to build great social media, and its not the overnight task. There’s no secret recipe for proficient social media. It […]
Type has long been a branding tool. Some of the earliest trademarks that were introduced by such brands like Stella Artois and Twinings Tea feature logos that employ a piece of typography as a central design element. Twinings Tea has used the same logo for over 227 years. Can you believe it? Typography has the […]
Lead Nurturing or customer cultivation basically consists of: Identify which leads are prepared to make a purchase. Give them relevant information or educate users who are not yet ready to buy by establishing a personalized relationship with the lead in question through high-quality content, which is conducive to the stage of the purchase cycle in […]