Consumer expectations. Customer experience. Consumer behavior. Does your retail business relate to these three terms? Do you know they are the major drivers behind the success of your business? So, to add real value to your business you must solve your customers’ problems first, listen to their growing shift in expectations and changing behavior. You got […]
This 2022, want your ecommerce website to rank higher on SERP? Here is an exclusive guide to SEO for ecommerce websites 2022. Introduction: With numerous ecommerce businesses popping up, there is huge competition to stay on top of the SERP. Be it a generic search for a utility or a specific brand based search, to […]
More consumers are expecting businesses to maintain an online presence and offer products and services to online markets, leading traditional B2B businesses to shift some or all their business to ecommerce to keep up with demand. Though the D2C model seems like it should be exclusive to B2C brands, many B2B brands can add new […]
There are plenty of reasons email marketing is still an effective strategy. . We have over four billion email users around the globe—far more than Facebook and Twitter users combined. In other words, more than half the world’s population has access to email accounts they check regularly. It makes email marketing a gold mine for […]
Customers are switching to digital solutions these days as it simplifies their lives. The increasing use of smartphones and online delivery services attracted many brands to become a part of a successfully growing market. And to launch your delivery business successfully, it’s crucial to understand the preference of customers and meet them where they are […]
Has it ever occurred to you that your phone spies on you? Have you thought over how you get ads for the items you just planned to buy? Do you get notifications about the deals and sales as soon as you reach any mall? Or have you received any coupons when you pass by any […]
Dynamic content is closely related to personalization. It provides its most visual implementation. Being changeable content (text, image, video), it is able to adapt to the priorities and characteristics of the user. This is probably why 65% of marketers consider it the most effective personalization solution. Therefore, we decided to tell you how to implement […]
The emergence of Covid-19 has broadened the spectrum of on-demand food delivery apps. Once considered a luxury, food home delivery has now entered mainstream. Almost everybody with access to the internet and a smartphone have ordered food online by using a food delivery app. Food delivery apps like DoorDash have stepped up their operations due […]
The current COVID-19 pandemic has compelled brands to reinvent the way they operate their businesses. To run business without any interruptions, brands have turned to business video conferencing to stay connected with their team and customers. With the need to maintain social distancing and work remotely, video conferencing offers a more convenient and personalized approach. […]
Big Data Unleashed! Today, everybody understands that they won’t be able to embark on a transformational journey without taking advantage of Big Data’s benefits. This huge step forward has given businesses access to incredibly nuanced data sets, allowing market executives to create ideas that are better than ever before tailored to their consumers’ needs. But, […]