We’re welcoming a new age of people: Gen Z. This generation is made up of 72 million people born between 1996 and 2010. The growing generation is the most diverse, makes up the largest amount of eligible voters, and has the potential to change the world. Still, it can be tough to understand their lingo, […]
A powerful strategy is important for every business. Without a perfect strategy, you will not be able to lead your team further to achieve your target. This is the reason why strategies are important for your brand. Now, let’s talk about social media platforms such as Facebook, Instagram, Twitter, YouTube, etc. You will find your […]
With the evolution of technology, there have been many innovative gadgets easing your routine chores. However, with every new device, there are a thousand latest ways of misusing them for scams and frauds. Social media has become the hub of scams these days from the matter of job opportunities leading to online shopping. Social engineering […]
Since almost half of the world population is actively using social media now, only the sky is the limit for your business development. With social media, you can hypothetically reach them all, but surely you need a strategy. In this article, we are going to tell you how to grow your social media business with […]
Snapchat, Instagram, Twitter, Facebook, TikTok… The list of social media platforms is endless. And the world has fallen prey to them all. As of January 2020, there are 3.80 billion social media users worldwide. That’s a more than 9% increase since last year- amounting to 321 million new users. Moreover, on average, a person spends […]
Just two months to go and 2019 will also bid adieu to us. Just one more year and then a decade will be over. Have you realized? If not, this is the time you need to realize that over the decade we have witnessed several technological up-gradation, changes in digitalization trends and marketing policies. In […]
Social media has become part of everyone’s lives nowadays. Whether you prefer Instagram or Facebook to check what’s new, it is inevitable to not spend at least an hour every day on social media. While written content might be interesting, there are many persons who prefer visual content. Instead of spending a couple of minutes […]
When it comes to digital marketing, the phrase ‘history repeats itself’ couldn’t be further from the truth. The landscape of digital marketing is ever changing- dynamic to the point that things that were big last year might now be cast away for good. Indeed the strategies that I was using last year seem as if […]
Hashtag marketing is a pretty serious trend right now, as businesses from all over the world are leveraging its features to generate significant benefits. Whether you’re running a small business, a digital empire, or a nonprofit organization, hashtags can allow you to improve your online presence while enhancing your brand’s reputation. In today’s post, I’m […]
For some reasons, when it comes to telling others about the reality of situations, there is a tendency that the image painted would differ from the true state of affairs. In other words, things might not be presented just as they are. This leaves people having wrong perceptions about the nature of things. If we […]