How to choose the best eCommerce platforms?

An eCommerce platform is usually the first thing you need to choose when setting up an online store. Like any other online service, eCommerce platforms offer different services and capabilities for various prices. Understanding your business needs before choosing a platform that can sometimes take weeks or months to switch to another one is essential. […]

3 Best Digital Marketing Strategies for Your Ecommerce Store

Marketing is an integral part of any business and e-commerce isn’t an exception. It helps you reach your target audience, thus making more sales in the process. You have to market for you to gain customers. For best results, you have to understand how the marketing world runs. You should try out different marketing tips. […]

How eCommerce Agencies Jumpstart Online Businesses and How to Choose One

eCommerce agencies serve as an “extension” or partner of online businesses. They provide services like creative, marketing, and website development to ease the load of your in-house employees. So, how do they help you achieve your business goals, and how do you choose a partner? 1. Expert Guidance An eCommerce agency will have the experience, […]

Effective Content Management in Magento

Online shoppers expect e-stores not only to sell but also to provide relevant information. Users will return to a page that has valuable content about subjects in which they are interested. That is the basis for your content marketing strategy. eCommerce and content marketing go hand-in-hand. Customers are more apt to pay attention to online […]

Magento Enterprise Pricing – How Much Should a Magento Store Cost?

Magento has had a lasting impact on the e-commerce landscape like no other system. Thanks to a wide range of marketing functionalities, an open source code base and a boundless, active community, the system experienced rapid global distribution in its early years. Let’s discuss the factors behind determining Magento pricing and costs. Licence costs of […]

How Knowing Your Audience Should Impact On Your Web Design?

As a business, there is no doubt that understanding who your actual and prospective customers are is essential when it comes to drawing up a marketing strategy. Your website is your key tool for engaging with your target audiences. So it makes sense that, when considering web design options, you need to first consider who […]

5 Crucial Elements To Consider Before Choosing a BigCommerce Theme

This is not going to be the article where we discuss which eCommerce platform is right for your business. Also, I’m not going to convince you to choose BigCommerce over other platforms (which I usually do.) I’m simply going to assume, you have decided to develop your eCommerce store in BigCommerce from the pool of […]