The last few years have seen businesses strive and focus more on branding-related aspects. This is a significant shift from a stage where the businesses’ products and services were boosted through marketing and advertising. With the coming of the digital age, brands realized that new-age platforms can help give their business an individual personality. They […]
Consumers don’t invest their hard-earned money by considering the products and services only. They invest in stories, beliefs, ideas, images, aesthetics, and quality. The brands and businesses that emerge as crucial elements of our everyday live sell more than just commodities. They sell us the belief that their products or services may add value and […]
Over the last decade, the shift towards online shopping has significantly increased. In fact, e-commerce sales are projected to grow by up to $6.54 trillion in 2022. Today, COVID-19 has made online shopping the new normal. It skyrocketed the growth of the e-commerce industry as lockdown forced almost everyone to shop online – some for […]
Creating brand loyalty is the apex of most advertiser’s vital objectives, yet how would you win these devoted client fans forever? Brand loyalty doesn’t merely occur by some coincidence or even happen because your services or item is predominant. Brands create loyalty deliberately, so as a top brand creation agency, we bring you the seven […]
User Experience should be considered the root of every part of program development. UX design is he process of creating products while carefully considering the usability and function. Successful UX Design results in a physical or digital product that enhances satisfaction and meaning for users. For software developers, User Experience design is integral for creating […]
An effective email marketing strategy is very important to accomplish your whole marketing objectives. It provides countless opportunities to the smart marketers seeking to expand their audiences or targeted customers. According to the current survey, nearly 93% of B2B marketers use email marketing to distribute their content. Email marketing is an effective way to assist […]
A brand is more than just its logo. People often tend to confuse the two and try to equate a brand with its logo. However, a logo is just a symbol that represents the brand. It is not the brand in total. The brand represents the goals, mission and objectives of a company and also […]
Social media is a powerful tool in your advertising arsenal. If you can use social media correctly, you can easily create a strong connection with potential customers. Marketers may make a mistake of diving in the pool of social media without a precise plan. Without a plan, this is a total waste of your time […]
An excessively high number of online returns is one of the biggest problems of the e-commerce industry today. In 2018, total online retail sales in the U.S. were about $517 billion, but the returns amounted to a massive $156 billion, accounting for 30% of all sales. Amazon, which delivers about 40% of online merchandise in […]
Imagine hearing a robotic voice in an emergency when you need human touch and empathy. Sounds frustrating, right? Suppose you are experiencing a severe allergic reaction and call for help. Instead of being greeted by a sympathetic voice offering assistance, you only hear a robotic voice providing automated instructions. It’s obvious that you might feel […]