There are various kinds of marketing strategies which professionals use to establish their brand identity and communicate with audiences. These include traditional marketing strategies, digital marketing strategies, or a combination of both. When it comes to choosing a marketing strategy for your business, it is crucial to select that which brings in maximum profit. In […]
Social media has come a long way. It’s everywhere. It’s inevitable. It’s powerful, and it’s here to stay. Everyone has witnessed brands shift to online in 2020, and it will continue to grow into a powerful marketing strategy every business should utilize this year. Considering that around 3.8 billion people–about half of the world’s population, […]
The holiday season is officially here, and this year it promises to be unlike anything we have experienced before. The 2019 holiday season sales benchmark was overshot by half a billion dollars in May 2020, or after the first three months the global pandemic had struck. If this trend persists, the close of this year […]
Contrary to popular belief, social media can be a highly effective marketing channel for B2B businesses. With the right strategies, they too can get results and be successful on social media. Companies like IBM, Google, and Hubspot are living proof of this. They have done such a great job of sharing engaging content that grows […]
If you’re reading this, I assume you must have heard about digital marketing like most people have. Right now there are more than 3.6 billion active internet users who watch some type of digital ads daily. This figure is constantly growing. Smartphones play a huge role in this. As more people are on their phones, […]
Don’t be surprised. Yes, it is possible to trademark a username if you apply it to distinguish your products or services from others. Those who are into entertainment can also apply for a trademark. In registering your username, make sure that it is unique, and it belongs only to your products or group. USPTO (the […]
Brand awareness is basic in the event that you need to develop your business. It’s presence of mind: the more that individual’s think about your image, the greater amount of your item or administration you’ll sell. Also, social media is an incredible spot to expand your brand awareness. Also, albeit a portion of these brands […]
We’re welcoming a new age of people: Gen Z. This generation is made up of 72 million people born between 1996 and 2010. The growing generation is the most diverse, makes up the largest amount of eligible voters, and has the potential to change the world. Still, it can be tough to understand their lingo, […]
Only a few years before, the social media manager position was not even a career or a profession. It didn’t exist. Facebook was hardly a year previous and was still simply a path for people to connect to other people online. The idea of social media marketing wasn’t inside the lexicon. Fast forward several years […]
A powerful strategy is important for every business. Without a perfect strategy, you will not be able to lead your team further to achieve your target. This is the reason why strategies are important for your brand. Now, let’s talk about social media platforms such as Facebook, Instagram, Twitter, YouTube, etc. You will find your […]