How Mobile Apps Can embrace Digitalization To Your Business?

Digitalization has become a new norm. After the inception of the internet & smartphones, 80% of the world population has become active internet users. There is no wonder if a business adopts digitalization can unlock massive growth. Customer prerequisite of having the things & services available on their taps is the big booster that makes […]

How Startups are Using Embedded Marketing Techniques Instead of Building Large Internal Marketing Departments

Marketing is a daunting task for every startup since many people are skeptical about purchasing new products. This makes it an expensive investment that takes up a huge share of resources, and many startups barely have enough resources set aside for it. Creating a department dedicated to marketing alone makes it much more expensive. Without […]

How to Formulate a Strategy to Achieve Real-Time Data Analysis

Consumers increasingly expect up-to-the-minute information and this need is putting stress on existing data infrastructures. Businesses struggle to know how to extract useful business insights from the increasing amounts of data they collect. Mobile devices and the Internet of Things (IoT) are fuelling the need for real-time analytics where businesses can react to data soon […]