In today’s world, artificial intelligence (AI) and blockchain are the most popular and disruptive technologies. Machines can simulate human intelligence and decision-making abilities using artificial intelligence. As a result, AI aims to automate repetitive tasks, boost decision-making, and improve customer satisfaction. A blockchain is a decentralized network of computers used to store and record data […]
The rise of social media has also permanently altered marketing. Business organizations spend 5% to 12percent in terms of one’s overall sales on advertising, with B2Cs having to spend and over B2Bs. The process of extracting implementable information from large to notify decision-making has been referred to as business intelligence (BI). This is at the […]
Like most of us who spend our “work lives” in the world of sales and marketing, improving user experience (UX) is something that is always at the forefront of my thoughts. Creating an experience that is not only authentic to your brand, but also engaging to your user, is crucial. Organizations that are successful at […]
A business needs to grow and evolve with the changing environment. The digital marketing industry is evolving daily, which means that businesses need to constantly learn new things to stay competitive. A digital marketing agency can help you do this by providing professional services so that your company doesn’t miss out on any opportunities or […]
Visual search on social platforms and search engines is a trend that digital marketers shouldn’t underestimate. A HubSpot study confirmed that the average person can remember 65% of visual content for up to three decades. That said, visualization is an important aspect of digital marketing and equally important in the customer journey and business growth. […]
The current COVID-19 pandemic has compelled brands to reinvent the way they operate their businesses. To run business without any interruptions, brands have turned to business video conferencing to stay connected with their team and customers. With the need to maintain social distancing and work remotely, video conferencing offers a more convenient and personalized approach. […]
According to American Intercontinental University, contemporary business managers have to take broader and complex roles in their organizations. In any business firm, commonly accepted roles of business managers include planning, organizing, controlling, and leading. However, human resource and business managers often have to focus heavily on their controlling aspect to ensure the success of their business. […]
Chatbots & AI have been a fast-growing piece of technology in recent years. Businesses in various industries are now experiencing the value of using them. This tech is becoming popular every day thanks to its intuitive nature, fast speeds, and convenience. For businesses, chatbots are easing customer engagements. They help in the delivery of vital […]
The world we see today is evolving at a faster pace. From lantern to tube lights, from letters to emails, from carriages to cars, man has found ways to make his life more luxurious, to satiate his desire and lust for more. Gone are the days when one used to spread himself on the roadside […]
Cloud-based phone systems continue to revolutionise business communications with tools that allow a business to access a myriad of features. Microsoft has been one of the forerunners in digital technology, creating innovations that empower small and medium enterprises. A new replacement to the traditional telephony from providers and in-house phone systems is the Microsoft Teams […]