The Do’s and Don’ts of Using Pinterest for Business

Do you want to know how to use Pinterest to market your business? If so, you’re in the right place. Pinterest is a unique social media marketing platform. In fact, technically speaking, it’s not a social media channel at all. It’s a digital scrapbook, or social bookmarking, site. It’s also a search engine much like […]

8 Proven Ways To Generate More eCommerce Sales By Using Instagram

On the surface, Instagram might be just an ordinary photo sharing app, but according to Statista, it has acquired a whopping 50 million active users each month. In this post, we’ll talk about useful strategies on how you can use Instagram for marketing, allowing you not only to improve your revenues but also outgrow your […]

How SMEs Can Utilize E-commerce to Become More Competitive?

Most small and medium enterprises (SMEs) are resorting to e-commerce as a way of modernizing their operations and expanding their market outreach while minimizing the operations costs. The internet, especially the use of social media, has helped SMEs to fight competition from multinational companies that have huge financial resources at their disposal to withstand stiff […]

6 Ways online leads are important to your business

Most businesses struggle to grow because they lack sales. Different factors influence the lack of sales: a weak economy, lack of appropriate marketing strategies, and an ineffective team of salespeople. The three may not be the only reason your business is deteriorating. However, the same factors are essential because the marketing department is vital for […]