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Social Media & Marketing

How Customer Data Platforms Ensure Your Marketing Campaigns Convert into Holiday Cheer?

The holiday season is officially here, and this year it promises to be unlike anything we have experienced before. The 2019 holiday season sales benchmark was overshot by half a billion dollars in May 2020, or after the first three months the global pandemic had struck. If this trend persists, the close of this year […]

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Careers Feature Story

What Next? after my MBA course?

You have just completed your Management in Business Administration. Is this the next question that pops up in your mind? WHAT NEXT? Well, to cut a long story short- It’s an ocean out there. The job opportunities for MBA graduates are innumerable and the choice is hard to make. The good thing today is that you have […]

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Business Feature Story Technology

How Can Amazon Web Services Disrupt Industries In The Future?

Introduction Jeff Bezos once said that the competitor’s margins are something to look for. Because for him, that is the place where he aims to make a profit. It has certainly stood true for Amazon Web Services (AWS). Amazon found that margin in the Ecommerce business, and we all know how well Bezos is utilizing […]

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Social Media & Marketing

A Complete Guide to Copywriting

Copywriting is a budding space in what is now being called a gig economy, and it has a plethora of employment opportunities in the UK. Firstly, let’s get to comprehend this term as to what it means. Copywriting is the art of writing a copy (i.e. content) that is used for sales, marketing, and advertising […]

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Feature Story Web Design & Development

5 Important Website Design Singapore Tips

In need a checklist of must haves for your website design Singapore project? Use this simple guide to determine if you are all prepared to have your website created. Choose colours wisely Colors have had a mental effect on sales long prior to the digital transformation. Comprehending the various kinds of feelings that colours can […]

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SEO

Top 7 Strategies to Create a Conversion Based Website

Do you believe that after creating a website that drives huge traffic, your work is complete? If that’s the case, you ought to think again! All the websites on the internet are designed to serve an objective, that would be sales, sign-ups, subscriptions, generating leads, and more. And this happens only when your site visitors […]

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Technology

Looking to develop the skills of your employees & make things easier for you? Use Chatbots!

The miracle of Artificial Intelligence technology has brought a revolution and multiple benefits in our lives. Chatbots is also one of those revolutions which has almost replaced human beings and are carrying out their work. You might have seen chatbots performing their roles in different sectors and apps. The main goal of these chatbots is […]

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SEO

How People Are Using Google Search in 2020

The majority of business is done online today, and because of this, search engines have become a business owner’s best friend. If you own an eCommerce store, your site rank in search engine results can make or break your company and its reputation. Here are some techniques for improving your rank on the search engine […]

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Corporate

Risk Management: 7 Leadership Skills That Every Risk Manager Should Have

Whether you are a business owner or a project manager, you must know how to manage risks. It does not matter whether you are in finance, e-commerce, or the SaaS industry. No business is foolproof. Hence, you will need risk management. Defining Risk Management Risk management is being aware of unprecedented hiccups in your projects. […]

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Social Media & Marketing

Best Tips for Successful Inbound Marketing Strategy

To ensure you have a successful and profitable business, you must know different tactics and approaches that will work best for you. This can only be achieved with the help of Inbound Marketing Strategies. Having a detailed understanding of this strategy is crucial for the growth and success of your business. Using and implementing this […]