For every business that aims for success, a well-established digital presence is one of the top marketing goals. However, things are moving very fast in the world of digital marketing, and if you want to keep your business competitive in 2020, you need to keep up with the most recent trends and technologies. Read on […]
Digital marketing is considered to be one of the most powerful components to raise brand awareness and reach to a wide range of people. It is a strategy that is used by most brands to market their products and reach their maximum potential reach in this innovative era. Your brand might rely on SEO, social […]
When it comes to digital marketing, the phrase ‘history repeats itself’ couldn’t be further from the truth. The landscape of digital marketing is ever changing- dynamic to the point that things that were big last year might now be cast away for good. Indeed the strategies that I was using last year seem as if […]
What are the benefits of Digital Marketing? Is digital marketing beneficial at all? Should a business look into it at all or should you focus on traditional advertising? Well, while we cannot say that traditional advertising is no longer useful, we can, however, tell you that digital marketing should be an integral part of your […]
Internet of things (IoT), Artificial Intelligence (AI), and machine learning (ML) are one of the craziest things we have going on these days. Everybody is talking about it; yet it seems as if nobody really knows what they are talking about it. I don’t know if that statement is fair or not, but leaving all […]
Why describe an idea in 1000 words instead of using a suggestive image and send the message you want with half the effort? Even though texts are important, we live in a world which is ruled by visual content. People capture a message better when they see a picture or an infographic, instead of reading […]
This article takes the deep look on few significant trends of the year that has transformed the marketing. These new trends closely help in showing up the new opportunities to innovate the marketing with new ideas and strategies. No marketing strategy is new, however big data and analytics, automation in marketing, content marketing or Email […]
A small business firm requires a competent website marketing strategy! Today, the internet has significantly modified the way the majority of businesses are creating and promoting their brands. Also, customers today want to engage with brands online and then arrive at a purchasing decision. Based on a study by Business Insider, about 40% of the […]
Human psychology is complex. And of course, difficult to understand. Have you ever been through times when your loved one or a close friend gives you a piece of advice? Or suggests you a product. Quite often, you ignore it. But, when it comes from a third person, it immediately strikes you. Even if they […]
Advancements in the artificial intelligence technology have had a noticeable impact on various areas and on the aspects of mankind’s endeavours. Perhaps, artificial intelligence would be the main driving force in the revolution of mankind. Innovative businesses want to seize the opportunity to integrate the applications of artificial intelligence with digital marketing. As this combination […]