Sheer Patience and Diligence: 4 Infallible Steps For Starting a Business

A novice business person may think that a promising concept is all that he or she needs to sustain a business venture successfully. However, a lot of business owners claim that a profitable business is not merely a lofty aspiration because establishing a startup business needs tremendous dedication and firm determination. A booming business is […]

What is ERM?

ERM is an acronym for “enterprise risk management” and refers to the processes put in place to minimize internal and external threats that a business may face. According to the Committee of Sponsoring Organizations of the Treadway Commission (COSO), ERM includes all the steps and procedures that a business needs to establish to handle unexpected […]

5 Reasons Promotional Products Remain Relevant in Global Marketing in 2018 and Beyond

A typical marketing conundrum for many companies is gauging how effective their marketing strategies actually are. Logo and brand recognition is at the very top of the tree for all businesses in all forms of marketing. All of us at some stage in our lives use something with a logo on it. Some of these […]