Cloud-based phone systems continue to revolutionise business communications with tools that allow a business to access a myriad of features. Microsoft has been one of the forerunners in digital technology, creating innovations that empower small and medium enterprises. A new replacement to the traditional telephony from providers and in-house phone systems is the Microsoft Teams […]
There are various kinds of marketing strategies which professionals use to establish their brand identity and communicate with audiences. These include traditional marketing strategies, digital marketing strategies, or a combination of both. When it comes to choosing a marketing strategy for your business, it is crucial to select that which brings in maximum profit. In […]
Are you looking to give your business better branding through modern means? Do you want to create a social media marketing strategy to improve brand awareness? If your answers are yes, then you’ll want to make sure that you’re on the important social media platforms. With the internet now full of virtual social spots, finding […]
Another debate has started about Progressive Web Applications (PWA) versus Native Apps. Picking one over the other is needy upon a variety of factors, for instance, business targets, ease of use, affirmation inside the customer base, etc. Regardless, PWA is a reasonably less-preferred idea by medium-sized ventures and their actual advantages are yet to be […]
In early human civilization, a brand referred to the distinctive mark given to livestock by their owners. But it’s safe to say branding has changed throughout millennia. A quality brand is now far more than a recognizable logo. It’s an experience. And if you know how to build a positive one, you’ll cultivate faster growth, […]
We all know that the world is facing a tough time due to coronavirus pandemic. Many businesses suffered due to this and many are on the line to suffer more. As the world economy comes to a halt and decline. There are certain businesses that got a huge boost in sales. This is due to […]
Kudos to you. You’ve developed a new product you know everyone needs, and you’re proud of your accomplishments. You’ve put together a Facebook business page, a business plan, and have attracted a small following. Your friends and family think your new product is spectacular, and they’re sure it’s going to be a hit. The problem […]
Startups in the realms of big data, artificial intelligence, edge computing and voice recognition showed great promise last year, as did remote healthcare providers and education services. While these domains might be up and coming, the often fragmented nature of ambitious startups – creative, but time-starved—has stayed consistent over the years. However, founders and entrepreneurs […]
If you considered opening a business a couple of decades ago then you would have required to put in lots of money as there was no way to open a business without having a proper physical shop. Well, this is one of the main reasons why most of the people were not able to start […]
Every business will at some point look to secure their brand and the first step towards achieving that goal is through a trademark registration in India. Perhaps, it is amongst the most secure ways to assure brand security from any possible trademark infringement. It offers advantages that small and medium businesses can reap – but with […]