Helping B2B Business Move Toward D2C: Why It’s Not as Simple as Doing a Quick Redesign

More consumers are expecting businesses to maintain an online presence and offer products and services to online markets, leading traditional B2B businesses to shift some or all their business to ecommerce to keep up with demand.  Though the D2C model seems like it should be exclusive to B2C brands, many B2B brands can add new […]

Must-Have Templates For Building Interactive Business Presentations

The technological age of the 21st century has taken the corporate world by storm. The cutting-edge business competition of today demands the A-game of firms to stand out from their competitors. Innovation and creativity form the essentials to perform well in the business industry. A PowerPoint presentation is the next best tool to showcase your […]

Effective Content Management in Magento

Online shoppers expect e-stores not only to sell but also to provide relevant information. Users will return to a page that has valuable content about subjects in which they are interested. That is the basis for your content marketing strategy. eCommerce and content marketing go hand-in-hand. Customers are more apt to pay attention to online […]

Role of Social Media as Part of Omnichannel Customer Experience

Introduction Omni channel is a sales approach that seeks in providing customers with a shopping experience that is seamless depending on whether they do shop online from a mobile device or desktop, mortar store, or in a brick. When developing a strategy of marketing, one needs to meet customer expectations and providing the highest level […]

Every Business Needs a Website: 5 Compelling Reasons to Set One Up Today

Regardless of what type of business you are running your prospects of growing your sales and finding new customers are going to be seriously restricted if you do not have an online presence. An overwhelming number of transactions are completed daily online and your business needs a website to have that visibility required for customers […]

What are the 6 reasons for killing an app through a bad UX

Overview The essential factor of your e-commerce app’s success is its quality. Sometimes it is seen that the businesses make poor UX choices by looking over the requirement of the customers. Your app can still have some UX incorrectness even when you are taking care of their painstaking scope. The customers have lots of choices […]

Make Your Customers Engaged Through Your Social Media Presence

Nowadays, every company has a social media presence or they’re in the process of establishing it. Social media has become essential for businesses, mainly because it’s one of the best channels for creating business visibility and awareness, as well as building a relationship with the target audience. However, engaging the audience effectively on social media […]