Career Triple E’s: Why Efficiency, Empathy, and Excellence are Important Attributes in the Corporate World

The business world has a reputation for being cold and profit driven. While the latter is more than likely true for any successful enterprise, the approach used to reach this point should not be a cold one. In recent decades, the human side of doing business has largely fallen by the wayside. But now, many […]

Unlocking customer intelligence with CRM

Customer intelligence, in short is the process of gathering and analysing information regarding customers, and their details and activities, to build deeper and more effective customer relationships and improve decision-making by vendors. This gathering of data can be done through various means – feedback, survey, Social Media listening, website tracking, etc. Today with smarter tracking […]