Introduction Omni channel is a sales approach that seeks in providing customers with a shopping experience that is seamless depending on whether they do shop online from a mobile device or desktop, mortar store, or in a brick. When developing a strategy of marketing, one needs to meet customer expectations and providing the highest level […]
Just two months to go and 2019 will also bid adieu to us. Just one more year and then a decade will be over. Have you realized? If not, this is the time you need to realize that over the decade we have witnessed several technological up-gradation, changes in digitalization trends and marketing policies. In […]
Always listen first before you speak – It is something we have been taught while growing up. As individuals are trained to understand the importance of active listening and thoughtful communication, brands do not always have the strategies or tools to do so at scale. When you are running any business, it is necessary to […]
If you are having trouble keeping up with the ever-changing social media landscape, you’re not alone. The latest trends are on constant rotation, and it can sometimes seem like a bit much. However, the early bird gets the worm, so keeping up with the shifts will ensure that your digital marketing strategy remains successful. You […]
Social media is one of technology’s breakthroughs. It created many platforms for people all over the world to connect with each other. Not only that, but social media has also helped businesses by helping them build a brand and reach a wider audience and potential customers. In fact, one reason your business may not survive […]
Social media marketing is not only important to share views, pictures and make connection with others around the world but also essential for online presence. Due to the reason today’s small and medium sized industries of all types are using social media to building their online presence and promoting their products and services, sometimes in […]
In today’s cutthroat business world, where every cent matters, tracking how well your ad campaigns pay off (their ROI) is vital for long-term success. Whether you’re a small startup or a well-established corporation, figuring out how effective your ads are is essential for a good marketing plan. With so many choices, knowing where to spend […]
Twitter is a powerful platform to share content, engage with your audience, and build your brand. But with over 500 million tweets sent per day, it can be challenging to get your tweets noticed. The key to success on Twitter is learning how to effectively promote your tweets to maximize reach and engagement. In this […]
Every business needs effective strategies and communication for achieving success and sustainability whether it is a startup or a cooperate, Businesses of all sizes need the elevation communication not just for financial success but also to develop throughout the journey of the business life cycle. It provides a roadmap, outlines, and necessary steps for achieving […]
In digital marketing, specialists and generalists play distinct yet crucial roles. Among these roles, Email Marketing Specialists and General Marketers stand out as key players, each with unique skill sets and responsibilities. In this blog post, we will try to understand the critical disparities between these two roles, shedding light on the skills required for […]