Are you utilizing the power of social media as a part of your hiring process? If you’re not, you’re in the minority. According to a 2017 study by Career Builder, 70% of all companies are now using social media as a hiring tool. The HR professionals who use only the job sites might see this […]
Digital marketing is a new type of advertisement in which most or all of the company’s marketing efforts are performed using digital channels. It allows SEO professionals to maintain a constant two-sided personalized dialogue with each consumer and sell them products and services easily. All companies strive for rapid growth. For this, they develop and […]
Business intelligence generally refers to the specific solutions will amass every type of intricate business data for any firm. But, it also summarize it into reports. All the information which is amassed is mostly intended for a specific purpose. Also, most of this data is used to help the companies make better business decisions. Big […]
Artificial Intelligence (AI) is accepted widely across the globe for its efficiency. In the case of a business website, there is a chance of the site having a chat box. This is not an ordinary interface, but a bot (machine) drives it. Chatbots are usually the bot managed chat box, which gives out appropriate results […]
Preventing fraud is one of the biggest concerns that modern businesses have to contend with today. Not only can fraud seriously affect a business’ revenue, it can also negatively affect the business’ reputation among its customers, especially if word of the fraudulent incident gets out. This can result in even more revenue loss. Thankfully, there […]
The invention and eventually the use of cryptocurrencies has attracted both praise and criticism in equal dimensions from different stakeholders. What is more amazing about the futuristic means of transaction is that the virtual currencies ecosystem never ceases operations, giving investors an opportunity to make money using trading bots while asleep or actively engaged in […]
A small business firm requires a competent website marketing strategy! Today, the internet has significantly modified the way the majority of businesses are creating and promoting their brands. Also, customers today want to engage with brands online and then arrive at a purchasing decision. Based on a study by Business Insider, about 40% of the […]
An entrepreneur is a dreamer as well as the believer. He has to have a dream of setting up a business, and he needs to keep believing in his expertise as well as planning. Now, setting up a business is not an easy thing, as a lot of tasks and activities are required to be […]
Online shoppers want to feel that they are getting their money’s worth. As such, pricing products is taken very seriously by e-commerce stores. It is one of the top agendas in any e-commerce company. Conventional wisdom says, going for either cost-based pricing or value-basedpricing is the right move forward for e-commerce pricing strategy. But is […]
Customers’ are very important for businesses of all sizes because they are the ultimate rulers to determine the fate of a business. In order to win the trust and loyalty of your customers, it’s a high priority for businesses to keep them satisfied because happy customers’ always show interest in repeat purchases and spread the […]