The global social media ecosystem is constantly evolving and growing. Social media leaders like Facebook, WhatsApp, and Instagram have over a combined 3.6 billion active users across the globe. Now, social media platforms, due to their massive user base, have also opened new opportunities for businesses to grow. These platforms have allowed companies to reach […]
The importance of social media in today’s world cannot be downplayed as the various social networks have come to stay, with a lot much more possibilities on offer. Statistical data from recent studies show that an average person spends around two hours or more on social media sites daily. Now the question, however, is, why […]
Social media is a key factor in driving your business to success. The best part about it is that you can conveniently track every detail with social media metrics. If you want to gauge the performance of your business effectively, it’s crucial to fully understand which social media metrics matter most to your business, depending […]
It’s said that social media has become one of the most used means of communicating and socializing. The public uses many social media platforms to meet their social needs. They range from Instagram to Twitter to TikTok to Facebook. As a business, do you think you should adopt social media in your operations, especially marketing? […]
Social media is a magical platform where all the so-called magic takes place. It would be best if you were authentic in posting your ideas, thoughts, products, and anything that seems relevant and constructive to help your audience learn more about your brand or the industry you’re in. Social media marketing involves publishing exciting and […]
There are so many businesses that don’t have an idea about what should create techniques for social media marketing. Some firms are giving the responsibility to the junior and young generation staff because they have ideas about social media. Every firm related to social media like igmods is required to operate the business thoughtfully and […]
If you don’t harness the power of social media to increase brand awareness, you’re passing up tons of engagement and conversion opportunities. The catch is that getting your target audience to know who your brand is and stay top of mind among prospects can be a tough nut to crack. Competition is often fierce, with […]
“You cannot buy engagement. You have to build engagement.” If you are here to find out how you can buy your way to success on social media platforms, you are wrong, and we can be of no help to you! However, if you are to find out how to find the correct platform for building […]
As a business owner or digital marketer, it’s essential to have a well-rounded social media presence. But with so many different platforms and strategies to choose from, managing your social media can be daunting. To help you make the most of your social media in 2022, we’ve compiled a list of the top 6 social […]
Introduction Social media offers many opportunities to businesses, including brand recognition and forging a consumer-brand relationship. If you are using social media to promote your business, you cannot expect to work with only one social media platform. A strategic branding using social media entails juggling multiple social media channels. This is to ensure that you […]