Social media is a magical platform where all the so-called magic takes place. It would be best if you were authentic in posting your ideas, thoughts, products, and anything that seems relevant and constructive to help your audience learn more about your brand or the industry you’re in. Social media marketing involves publishing exciting and […]
4.70 billion people around the world now use social media which makes up half of the world’s population. These jaw-dropping stats show us how many people have moved onto a digital platform. Everything around us has been digitalized whether social interactions, events, or businesses. Social media has become an indispensable tool for businesses, offering a […]
If you don’t harness the power of social media to increase brand awareness, you’re passing up tons of engagement and conversion opportunities. The catch is that getting your target audience to know who your brand is and stay top of mind among prospects can be a tough nut to crack. Competition is often fierce, with […]
Social media gradually crept into our lives until it became the central focus of our lives. Today, almost everyone is on social media, and 7 of 10 Americans have one or more accounts with Facebook, Twitter, Instagram, TikTok, etc., compared to the 5% in 2005. Due to its numerous uses and benefits, businesses started using […]
Working in social media marketing may seem easy breezy, but it takes a lot of passion and creativity to make it work. You also need a place to start, as jumping right into content without understanding important background information of a company can turn sour really quickly. Here are some tips for those starting out […]
With community restrictions and quarantine in place due to the global COVID-19 outbreak, live streaming has become more popular in record numbers. It is a great avenue to create and promote content, whether it’s about food, shopping, gaming, entertainment, news, or even the most trivial Q&A. Aside from its income-generating benefit, live streaming offers a […]
Introduction: Today Instagram and Facebook dashboard are introducing new platforms to let us know about how an individual is spending on an application. These dashboards come with setting for daily limits and temporarily muting push notifications. The new set of features, popularly known as “Your time on Facebook” and “Your activity” on Instagram, are specifically […]
The sudden emergence of the COVID-19 pandemic has emphasized the importance of online connectivity more than ever. With strict social distancing measures and community restrictions still in place, businesses have relied heavily on online marketing to engage with customers and promote their products. And this includes real estate businesses. As we entered the next age of […]
The COVID-19 pandemic has uprooted people from their jobs. It is estimated that as of April 2020, about 87% of events professionals have cancelled events due to the pandemic, according to data by the PCMA. With 70% of businesses moving face-to-face events to virtual platforms, it is undeniable the hardest blow was dealt to the […]
Search engine optimization or SEO is a topic that never gets old and a vital aspect of every business. Several tactics can help you improve your SEO, from using backlinks, optimizing your site for mobile, keywords, etc. However, many website owners don’t know that social media is also key to SEO success. Social media and […]