Marketing: the keys to success in the business sector

Marketing is a tool which has always been linked to the business world, since it’s a technique which seeks to increase a company’s visibility and/or sales, although it can also be applied to the public sector. In fact, nowadays we see that every government has communication and marketing departments to communicate and influence in the […]

5 Tips on How You Can Measure the Success of Financial Analysis in Your Startup

There’s no need to say that dealing with finances is a big part of running a business. Not only do you have to ensure your business makes money but you’re also tasked with analyzing your finances and ensuring everything goes according to plan. The problem is, how do you make sure you’re analyzing your finances […]