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Google has an extended history of notable algorithm updates, search index changes, and refreshes. Below is a history of the main Google search algorithm updates. For more information, and to buy SEO services, click here. The first question that strikes it that: What is Google Algorithms? Google’s algorithms are a complicated system used to recover […]
Relevance is one of the cornerstones of marketing in the business world. Every business needs to outdo its competitors in terms of marshaling a brand that customers can identify with. In this era of digitalization and the internet, search engine optimization has revolutionized marketing. Businesses have been revitalized by the internet so much so that […]
Owning a website is one thing but getting it up and high on search results is another thing altogether. It doesn’t usually come on a silver platter. But there are ways to find your niche as a content creator which will help speed up the process. Perhaps you are wondering whether there is a shortcut to boosting […]
Right now, it would be safe to say that WordPress is a leading content management system and it’s the talk of the town for all the right reasons. According to statistics, 33.1% of the websites are built on WordPress and this figure will grow even more in the upcoming few years. The main reason behind […]
Influencer marketing, whether through web publishers or social media influencers, can greatly impact brand awareness and product promotion through SEO backlinks. Increasing awareness through influencer marketing can greatly benefit your SEO strategy. By leveraging influencers, you can enhance your SEO efforts, content marketing, and social media campaigns. Learn how to use influencer marketing to boost […]
Your customers are out there searching for products and services in your local area. Whether or not your company turns up on their search results is down to the effort you put into your SEO and local SEO. And, if your business does actually show up on the local search rankings, will they click through and […]
Here’s craft a solid SEO strategy in your industry as a small business owner. Let’s first explore the benefits of SEO, keyword research techniques, and content creation strategies tailored for small businesses. The Benefits of SEO for Small Businesses Competitive Advantage SEO helps small businesses achieve higher rankings in search engine results pages (SERPs). Local […]
No business owner starts his or her business with the hope of making losses. Everyone always wants the patronage of customers. Achieving this is not a walk in the park. Not knowing the how-to, has made many business starters get discouraged and eventually have their dreams cut short. If you want your business to have […]
If you are a copywriter or a content marketer, you will second my statement that writing perfect marketing content is becoming awfully difficult. Fear of getting plagiarism can lead to nowhere, let alone help you create good quality content. Amidst much saturation, how would you rock on your marketing strategies to convert readers into leads? […]
The ads shown on videos, articles, or websites are called Display ads. You can supply your ads on the Google display network. It can assist you to reach customers with: targeted display ads while they are checking their Gmail account or browsing their favorite websites. But the question is: what two main ad formats can […]