From Perfect Tasting to Picture Perfect: 4 Tips to Make Your Food Business Instagrammable

In the digital age, most people take photos of their food before eating. The food industry consequently adopted this trend, with many restaurants taking pictures of their dishes and posting them on social media. The point of taking these photos is to make food look “Instagrammable.” Why? Instagrammable food can make restaurants and other similar […]

How to Optimize Checkout Conversion for e-commerce Products?

The checkout’s conversion rate is the critical metric of an e-commerce business that generates the company’s actual revenue. Generally, a company can boost its revenue by several thousand dollars with just one percent optimized checkout conversion efficiency. There are many strategies to boost an e-commerce site’s conversion rate. However, lowering the cart abandonment rate significantly […]

Top 10 Benefits of Android App Development for Businesses

You cannot deny the influence of smartphones on our daily life. From getting directions on a map to finding the best cuisine, every individual is dependent on his/her handheld smart device.  However, a smartphone is incomplete without applications. When we talk about mobile applications, Android apps dominate more than 85% market share globally. This phenomenon […]

How to make the most out of headless commerce

Headless eCommerce is defined here as a decoupled approach to eCommerce, where the front-end and back-end are entirely separated. This means the front end can be built using any technology without being tied to the back end.  While this might sound like a very technical concept, it offers several advantages, especially regarding flexibility and scalability.  […]

Digital Marketing Strategies for Small Business

Marketing strategies have always been the cornerstone for any business, and due to the introduction of online shops to the economic world as we know it today, digital marketing strategies are now becoming the roots of any growing brand. Another main feature business owners should look into investing in is online store development. So whether […]