Social media is a powerful tool in your advertising arsenal. If you can use social media correctly, you can easily create a strong connection with potential customers. Marketers may make a mistake of diving in the pool of social media without a precise plan. Without a plan, this is a total waste of your time […]
Facebook has become an essential aspect in the realm of elections and political advertisement and all because of the various benefits that can be availed from the domain. The social media has become a great place for the development and the marketing of the political parties and the politicians. The campaigning process is most effective […]
Amazon is an absolute powerhouse and a household name in almost every country worldwide, its diversified from online retail to include computing services, consumer electronics, digital content as well as many other supporting products and services but why is Amazon so luring to both consumers and retailers alike? This article will explore exactly that and […]
Social media is considered to be one of the most powerful mass media tools in existence, yet many entrepreneurs and business leaders focusing on their local market fail to recognize the enormous potential of social media for their small business. The truth is that, quite simply, social media can put any business on the proverbial […]
There is a constant rise in the number of mobile users in the present digital world. This booming increase helps app developers to launch new apps and earn more. Established businesses and start-ups can also benefit a lot by having a digital presence to increase visibility and win over competitors. If you are planning to […]
Who will score better in Google, yahoo, bing; have to be constantly ahead of the latest updates. The search landscape is changing. Do you want the top of the results page in 2018? Keep an account of these five trends. 1. A mobile world: Times change: After looking up information in dusty libraries desktop came. […]
Most businesses struggle to grow because they lack sales. Different factors influence the lack of sales: a weak economy, lack of appropriate marketing strategies, and an ineffective team of salespeople. The three may not be the only reason your business is deteriorating. However, the same factors are essential because the marketing department is vital for […]
A typical marketing conundrum for many companies is gauging how effective their marketing strategies actually are. Logo and brand recognition is at the very top of the tree for all businesses in all forms of marketing. All of us at some stage in our lives use something with a logo on it. Some of these […]
You might be surprised to learn that Google wasn’t the first Internet search engine. In 1990, McGill University student Alan Emtage created Archie. People used it to find information online. It wasn’t until 1997 that Stanford students Larry Page and Sergey Brin formally registered Google.com. During the intervening years, many search engines appeared on the […]
Insufficient capital leading to tight budgets, improper planning, poor management, limited time, poor marketing, and sometimes tough competition are some of the top reasons why a good number of small businesses barely take off or find it hard to grow. Some of the reasons can be linked to administrative failure, whereas another good number are […]