Unlocking customer intelligence with CRM

Customer intelligence, in short is the process of gathering and analysing information regarding customers, and their details and activities, to build deeper and more effective customer relationships and improve decision-making by vendors. This gathering of data can be done through various means – feedback, survey, Social Media listening, website tracking, etc. Today with smarter tracking […]

5 Expert Tips to Boost your Customer Engagement on Amazon

Excellent customer engagement is one of the best practices to keep your Amazon business successful. Customer engagement has the aim to build a good relationship with your customers for them to support your products continually. It is mainly in the form of building brand equity or brand loyalty among your customers. This goes beyond not […]

How to Save The Relationship With Your Customer If You Know You’re About to Miss a Big Deadline

People outsource tasks to others and expect them to be done on time. They think of service providers less like people and more like machines – they want a “set it and forget it” type atmosphere surrounding the work they need done. Sometimes, things happen. Service providers cannot meet an important deadline, sometimes due to […]

Why Your Business Needs a 360 Retail Management System?

A POS or point of sale system is more than just a technologically advanced cash register. With the help of various built-in features, it can streamline several business processes by monitoring and managing stocks, managing prices, and creating dashboards and reports, among many other capabilities. But streamlining operations is just one of many reasons why […]

ERP and SaaS – What’s their Relationship Today? Where is it Headed?

Enterprise Resource Planning or as we frequently call it ERP is business and management related software. ERP became hot in 1990’s when the prospect of the Y2K bug was bothering every company and they replaced their old age back-office systems with this new enterprise resource planning (ERP) suites that were intended to provide the whole […]

The Future of Healthcare: Leveraging CRM for Better Patient Outcomes

In the unexpectedly evolving panorama of healthcare, Customer Relationship Management (CRM) structures have emerged as pivotal tools, harnessing the electricity of facts to transform affected person care. In leveraging CRM, healthcare providers can domesticate a greater thorough understanding of affected person wishes, possibilities, and history, mainly to extra personalized and powerful care strategies. With seamless […]

Navigating the CRM Landscape: Optimal Solutions for Small Businesses

In the dynamic world of small businesses, the need for efficient customer relationship management (CRM) is paramount. As we step into 2024, the landscape of CRM solutions has evolved, offering a plethora of options tailored to meet the unique demands of small enterprises. This article, inspired by insights from Syslogic’s comprehensive guide to the best […]

Service Marketing vs. Product Marketing: Key Differences and Strategies

In marketing, there is no easy one-size-fits-all solution. Different products need different strategies to maximise conversions. For example, there is a difference between marketing an iPhone and marketing insurance. So whether you sell products, services, or both, in this article, we set out the difference with the aim of helping you market your business better…Let’s […]

Why You Need Custom Web Designs to Grow Your Business?

As the virtual world of commerce continues to evolve at a rapid pace, it has become essential for businesses to augment their presence online in order to secure continued success and prosperity. Your website will be the first encounter with your brand for many potential customers, so ensure that your initial impression is nothing short […]