The Do’s and Don’ts of Using Pinterest for Business

Do you want to know how to use Pinterest to market your business? If so, you’re in the right place. Pinterest is a unique social media marketing platform. In fact, technically speaking, it’s not a social media channel at all. It’s a digital scrapbook, or social bookmarking, site. It’s also a search engine much like […]

Marketing Automation Tools That Every Business Should Be Using

Any smart entrepreneur will realize the importance of tracking the behavior of their prospects. Guiding and following your prospects through every step of the purchasing process is the only way to create effective marketing campaigns that reach customers in a specific, personalized way and increase sales. This is where marketing automation tools become crucial. How […]