Digital marketing is considered to be one of the most powerful components to raise brand awareness and reach to a wide range of people. It is a strategy that is used by most brands to market their products and reach their maximum potential reach in this innovative era. Your brand might rely on SEO, social […]
So, you started an online business, but for some reason, you aren’t making any money. Unfortunately, there are many reasons why this could have happened. Here are the top reasons why your online business isn’t successful and how you can deal with these mistakes. #1 You Didn’t Have a Plan The worst mistake you could […]
When it comes to digital marketing, the phrase ‘history repeats itself’ couldn’t be further from the truth. The landscape of digital marketing is ever changing- dynamic to the point that things that were big last year might now be cast away for good. Indeed the strategies that I was using last year seem as if […]
In a 2014 post on T-Sciences, it was revealed that a human brain process images 60,000 times faster than text. After all, we are visual by nature. Which also explains why 80% of marketers use visual content in their social media marketing. In today’s world, that is cluttered with a lot of content, and visual […]
What are the benefits of Digital Marketing? Is digital marketing beneficial at all? Should a business look into it at all or should you focus on traditional advertising? Well, while we cannot say that traditional advertising is no longer useful, we can, however, tell you that digital marketing should be an integral part of your […]
If you run a t-shirt business, you must be familiar with the challenges present in the industry. You know how the competition is growing by the day, and you can know how standing apart from the competitors is easier said that done. If you don’t have money to burn, you must then not aim high, […]
Internet of things (IoT), Artificial Intelligence (AI), and machine learning (ML) are one of the craziest things we have going on these days. Everybody is talking about it; yet it seems as if nobody really knows what they are talking about it. I don’t know if that statement is fair or not, but leaving all […]
Whether you are looking to reinvent an existing website or you have finally decided to take the plunge into the lucrative world of online retail sales, you need to start off from a firm footing. One major (and sometimes confusing) concern involves how you will be able to select the best e-commerce theme for your […]
Why describe an idea in 1000 words instead of using a suggestive image and send the message you want with half the effort? Even though texts are important, we live in a world which is ruled by visual content. People capture a message better when they see a picture or an infographic, instead of reading […]
Having a content marketing strategy is an integral part of achieving any success online. At least that’s what you’ll hear if you listen to some of the most prominent marketers and influencers online. But why exactly is content marketing so important? The truth is, many businesses don’t have the answer. They know that it’s essential […]