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Feature Story Social Media & Marketing

Mastering Your E-Receipt Marketing Strategy

E-receipts have gained popularity over the years with some firms going paperless. The receipts first came into play when online sales became a thing, but now even physical shops are giving their clientele this option. They are ideal for shops that operate purely online or for customers who tend to lose their physical receipts. When […]

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Social Media & Marketing

Digital Marketing: 6 Imperatives for a Better Future

When it comes to digital marketing, the phrase ‘history repeats itself’ couldn’t be further from the truth. The landscape of digital marketing is ever changing- dynamic to the point that things that were big last year might now be cast away for good. Indeed the strategies that I was using last year seem as if […]

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Social Media & Marketing

8 Types of Visual Content You Need To Use on Your Marketing Strategy

In a 2014 post on T-Sciences, it was revealed that a human brain process images 60,000 times faster than text. After all, we are visual by nature. Which also explains why 80% of marketers use visual content in their social media marketing. In today’s world, that is cluttered with a lot of content, and visual […]

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Social Media & Marketing

What You Need To Know About E-receipts and Dynamic Receipt Marketing?

Back when technology had not advanced in most fields, retailers issued paper receipts to their customers after every sale. This form did not favor retailers in any way of marketing. Currently, technology has advanced, and now e-receipts have emerged. They are sent directly to the clients through email which saves paper and cuts down on […]

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Social Media & Marketing

7 Helpful Tips for Email Marketing Associated with Blogger to Increase the Viewers

Email is one of the most effective ways of professional and personal communication. No matter how much technology evolves, an email will hold its position as one of the efficient and convenient media of transferring data across an online network using the internet. It can prove to be a great benefactor when it comes to […]

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Business Social Media & Marketing

Social Listening: How to Leverage it for Your Business

Always listen first before you speak – It is something we have been taught while growing up. As individuals are trained to understand the importance of active listening and thoughtful communication, brands do not always have the strategies or tools to do so at scale. When you are running any business, it is necessary to […]

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Social Media & Marketing

Top Marketing Tips for the Business Owners

Marketing is one of the most important things for any business and hence a lot of care should be given to marketing by all the business owners. The implementation of effective marketing strategies would result in the development of the business which is the ultimate target of all the owners. For example, you can consider […]

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Feature Story Social Media & Marketing

Ads: Pros vs. Cons

Advertising is a way to transfer a message about your product, service,idea, or political platform to a broad audience. There isa multitude of possible ads channels ranging from traditional print ads, through television and radio advertisements to modern digital platforms. All these ways have one thing in common; they are paid presentation that has a […]

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Feature Story Social Media & Marketing

Programmatic Advertising Guide

Programmatic advertising platform continues to grow, everyone is writing about it in the media, speaking at conferences. And yet, not always programmatic ad services customers (real and potential) fully understand how it all works. For those who want to understand programmatic advertising software principle in 5 minutes and get what programmatic selling is or what […]

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Social Media & Marketing

7 Best Tools to Manage Social Media Business Pages

Running a social media business page has become an extremely important, inevitable part of any company’s business strategy. Regardless of the size of the business you’re running, and the impact you have on the market, you need to appear on major social media and ensure your presence is noted by as many people as possible. […]