AI: A Double-Edged Sword? Understanding the Pros and Cons

The field of artificial intelligence has attracted creativity from all over the world and promised to have seemingly no insights over the years. From self-driving cars to personalized scene directions, artificial intelligence is making a difference in our daily lives and has been changing things for a long time. But the higher the AI, the […]

Sales Ops, Performance and Metrics in B2B Leads Generation

It is not easy to build relationships with clients who often make decisions and also influence decision making. The value of a B2B seller is in the ability to maintain high loyalty and project competence through the prism of company values. This requires powerful tools, such as, for example, LeadLeaper. The sales department will be […]

Assessing the Job Candidates: 4 Things to Keep in Mind About Pre-Employment Tests

A job interview is a great way to gain insight into a candidate’s skills, education, and ability level to do the job they applied for. Aside from an initial interview, many employers have potential candidates take pre-employment tests that provide additional information regarding various aspects of the candidate. Below is a closer look at pre-employment […]

Business Analysis Techniques Series – SWOT Analysis

Business Analysis Techniques Series SWOT is an acronym for Strengths, Weaknesses, Opportunities, and Threats. It is an extremely popular framework for strategic planning, opportunity analysis, competitive analysis, business, and product development. Strengths and weaknesses are internal to the organization, while Opportunities and Threats are external to the organization. SWOT can be performed at any scale […]