5 Tips on Building a Facebook Advertising Strategy for Businesses

Nearly 70 percent of adults in the United States use Facebook. It’s no surprise that every business, no matter how big or small, work diligently on their Facebook advertising strategy. With over 80 million business pages on Facebook, using Facebook ads is becoming the main way of advertising for many businesses. However, Facebook marketing tools […]

Asking Facebook Ads Experts: What is Your Most Successful Campaign & What Ad Type Was Used

Probably, if you’re anything like our digital marketing team, you’re currently running or have run Facebook ads in the past, and it’s likely you’ve experienced some great campaign wins, as well as some campaigns (or spends) you wish you could have taken back. Today’s article focuses on some of the wins from 16 of the […]

How to Develop and Implement a Successful Lead Generation Strategy?

Creating and implementing a successful lead generation strategy is a must for getting consumer attention, especially in today’s digital world where you are one of many. Creating the right social media and blog posts can help set your brand apart from others – driving visitors to your website through these channels before nurturing them into […]

How to Build a Social Strategy To Drive Engagement for your Business

Introduction The Internet has opened up doors to new and innovative ways to drive engagement and interactions with your customers or audience. There are many different strategies to drive engagement for your business, but the importance of Facebook marketing plays a vital role in driving engagement for any company; it is essential to build a […]

Essential Elements of a Franchise Marketing Strategy

No matter how much competition is there, a well-planned franchise marketing strategy can scale up your business and help you make a grade. Marketing Strategy can be a complex process in terms conceptualizing, explaining and implementing. However, the present blog attempts to explicate the same in simpler and comprehensible ways. 1. Divide Your Audience: Having […]

How to Build a Successful eCommerce Advertising Strategy

eCommerce has revolutionized the business world. Today companies can easily buy and sell products/services over the internet. eCommerce advertising is about the online promotion of products and services that you are offering. It’s the process of designing and implementing proven strategies that encourage your customers to buy from you. Advertisement can be done using many […]

Creative Advertising During a Pandemic to Set Your Company Apart from Others in Your Industry

Since the stay-at-home order took effect in March 2020, and the world was forced to grapple with the Covid-19 pandemic, companies and businesses alike were pushed into unprecedented action, including but not limited to closing their business’ doors, and stopping certain advertising strategies altogether.  The sudden shift in business plans rearranged schedules and dwindling finances […]