Measuring Facebook Analytics Will Improve Your Business Performance

Facebook is the number one social media platform where friends connect and share online. Facebook is considered as a home of brands for many businesses to market themselves through interaction with customers and self-promotion. It is a powerful marketing tool for businesses of any size and shape and a great venue to keep customers informed, […]

The New Decade of Marketing: Focus on Conversion Rate Optimization

Conversion Rate Optimization or CRO refers to a systematic process which aims to increase the site traffic or visitors who take action, like filling out a form or convert into customers. Now more than ever, CRO helps consumers, executives, and investors progress in the marketing funnel to optimize the return of investment or ROI. In […]

How to Establish an Effective Instagram Marketing Strategy?

With over 1 billion monthly active users, Instagram is an absolute goldmine for businesses of all sizes. From community management to social selling and loads more, there’s a reason why Instagram is the biggest social media network on the planet amongst consumers and business. Because of this, you can’t afford to use Instagram and just […]