All over the world, small business owners have found their livelihoods and working practices disrupted by the global Covid-19 pandemic. With whole countries on lockdown and many people required to stay in their homes, it’s not surprising that many businesses have found their custom flagging. However, even with social distancing measures in place, there are […]
Social Media Platforms have become an essential medium for brands than ever before to increase their sales. Today, social platforms have evolved into more of a marketing medium due to their whooping user base. Until a few years ago, social platforms were considered to be the place for teens and people in their twenties. But […]
If you are a sucker for marketing techniques, then you probably know who is Jay Abraham. Modesty aside, he’s just the Godfather of Marketing. Throughout his successful career, he has helped his clients amass whopping revenues of up to $21.7 billion. A true marketing guru, Jay Abraham has trained many famous business gurus, though none […]
Business is something that not everyone will know how to properly handle. This is due to it needing a large amount of investments for it to properly grow. But what exactly should you invest in when you’re running a business? What Should You Invest in When You’re Running a Business Investing in your business is […]
Kudos to you. You’ve developed a new product you know everyone needs, and you’re proud of your accomplishments. You’ve put together a Facebook business page, a business plan, and have attracted a small following. Your friends and family think your new product is spectacular, and they’re sure it’s going to be a hit. The problem […]
Are you spending a lot of money on marketing and not getting results? You might be focusing on the wrong marketing platform. SEO is one of the most cost-effective ways you can advertise your business. After all, once you get to the front page of Google, you can take advantage of free visitors every month. […]
The pandemic has affected all types of businesses, from oil companies to small coffee shops around the corner of your house. Right now, approaches to branding, PR, marketing, and buying habits are changing. They become more rational and conscious. In this article, we decided to figure out how the coronavirus pandemic is changing social media […]
Video games have been around for a few decades now, and the technology has just gotten better. Gaming has been continuously evolving from Nintendo Switch games 2018, developers have been producing games with exciting storylines and high definition graphics, making them all more enjoyable. It is estimated that in 2018, there are around 2.2 billion […]
Marketing has been through a lot of eras: from the mass-marketing era to digital marketing, and now data-driven marketing. In the age where data is much easier to collect and cheaper to host, small businesses are busy finding ways to leverage their comprehensive data analysis for the best marketing insights. Big data, surprisingly, is well-suited […]
COVID-19 has already hit every sector of the economy from production to markets. The pandemic has reached almost all countries, forcing most of them to remain in lockdown. The economic impact will significantly depend on how the public reacts to the current situation. As the virus spread across the continents, the world is witnessing a […]