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E-commerce

7 Mistakes to Avoid with your Ecommerce Website

There are mistakes to avoid with your ecommerce website if you are going to experience success in terms of traffic and sales. If you want to win the game of ecommerce, you will need to avoid these mistakes that I am about to share with you. These mistakes are part of the reasons why so […]

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Social Media & Marketing

Impact of COVID 19 on Digital Marketing Industry

COVID-19 has already hit every sector of the economy from production to markets. The pandemic has reached almost all countries, forcing most of them to remain in lockdown. The economic impact will significantly depend on how the public reacts to the current situation. As the virus spread across the continents, the world is witnessing a […]

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Creative blog

Reasons Your Blog Has a High Bounce Rate, and How to Reduce It

If you have a website and your site is getting too many bounce rates, then this must be a big headache for you. To rank your website higher, you need more and more traffic and engagement to your blog. So, why does bounce rate matters? A bounce rate is a number that appears in your […]

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Creative blog

Goal-Oriented Content: How to Create Content for Links, Engagements, and Conversions

In the last five years, you’ve probably heard something along the lines of how “Content is King” and that you should have a blog for your business when it comes to creating your online presence. While this is still relevant today, it’s also worthy to note that you can’t just come up with a hastily – […]

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Feature Story Technology

The Difference between HTTP and HTTPS & Why It is Important

The HTTP is one of the most widely adopted application protocols on the Internet and enables us to communicate online. From its simple beginnings, the World Wide Web changed scientifically. It has become the protocol of choice for virtually every Internet-connected software and hardware application. To understand the differences between HTTP and its more secure […]

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Feature Story Social Media & Marketing

The New Decade of Marketing: Focus on Conversion Rate Optimization

Conversion Rate Optimization or CRO refers to a systematic process which aims to increase the site traffic or visitors who take action, like filling out a form or convert into customers. Now more than ever, CRO helps consumers, executives, and investors progress in the marketing funnel to optimize the return of investment or ROI. In […]

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WordPress

Top 10 WordPress Plugin Development Company

The demand for WordPress is increasing day by day, as it is one of the best platforms for developing any kind of websites or any kind of E-commerce website. It is known as one of the best CMS frameworks of PHP. WordPress provides you with various theme options, you can either go for free themes […]

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Feature Story Technology

UK Looks To Get Tough On Google And Facebook

For the past several years, advertising on the internet has mostly involved pursuing one or both of two channels; advertising on Facebook or advertising on Google. Although SEO and email marketing still have a place, if a brand wants to get in front of as many potential customers as possible, the two big internet companies […]

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Feature Story SEO

Google Says H1 Headings Are Useful but Not Critical

H1 tags on every website page have always been emphasized by webmasters since the birth of SEO. To get good rankings on Google H1 tags have never missed its place on the checklist. However, recently a Google Hangout session with John Mueller busted this myth. When a user asked if H1 tags are important on […]

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Creative blog

7 Reasons your blog isn’t doing as well as you expected

With an exponential surge of social media usage, and with it becoming the sole source of everything, from news to entertainment and to opinionated articles, the influencers on the internet are acquiring huge audiences. Influencers on the internet are mostly the bloggers SEO marketing a product, idea, or a service. Since its advent in the […]