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WordPress

Significance of WordPress for business websites

If you own a business and you want to promote it online, but you do not want to get paid professional help, then WordPress is the best option for you. Through WordPress, you can build your own website and make everything online for your customers. It is an undeniable fact that in this era of […]

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Feature Story Web Design & Development

5 Ideas to Upgrade Your Food and Beverage Company’s Website

It doesn’t matter what business you are in. If you want to acquire customers, generate revenue, and establish a sharp brand image, you will need a website. A small business that makes an average revenue of $3.6 million can increase its revenue to $5.03 million by having its own website. A food and beverage company […]

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Social Media & Marketing Technology

7 Useful Tips for Digital Marketing You Should Pay More Attention To

Digital marketing is considered to be one of the most powerful components to raise brand awareness and reach to a wide range of people. It is a strategy that is used by most brands to market their products and reach their maximum potential reach in this innovative era. Your brand might rely on SEO, social […]

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Feature Story Social Media & Marketing

The New Decade of Marketing: Focus on Conversion Rate Optimization

Conversion Rate Optimization or CRO refers to a systematic process which aims to increase the site traffic or visitors who take action, like filling out a form or convert into customers. Now more than ever, CRO helps consumers, executives, and investors progress in the marketing funnel to optimize the return of investment or ROI. In […]

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Business

Top Reasons Why Your Online Business Isn’t Successful

So, you started an online business, but for some reason, you aren’t making any money. Unfortunately, there are many reasons why this could have happened. Here are the top reasons why your online business isn’t successful and how you can deal with these mistakes. #1 You Didn’t Have a Plan The worst mistake you could […]

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Feature Story SEO

5 ways using google trends can help you with better keyword research

I wouldn’t be wasting time on citing the same old story about the importance of keyword research and SEO. In the 21st century, when the entire world is at your fingertips, it’s already said, a hundred times over. Instead, let me tell you, how you can make the most out of it and what can […]

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Feature Story Social Media & Marketing

What makes social media marketing so important?

Our daily lives are dominated by various social media handles such as Facebook, Twitter, LinkedIn and Instagram. Important political leaders such as the U.S. President use Twitter to interact with their citizens. Students use LinkedIn to search for jobs or connect with prospective employers. Travel and food bloggers use Instagram to post photos from their […]

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Feature Story SEO Technology

How to Generate Google Optimized Sitemaps Using Extension?

Sitemaps are an essential part of every website and serve a key ranking factor for online stores. The relation of sitemaps with your website is quite similar to what a roadmap is to your travel destination. Just like the roadmap, a Google-optimized sitemap allows the searcher to accurately reach the intended web destination, by improving […]

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Business Feature Story

5 Effective Business Strategies in Today’s Digital Age

Today’s rapid developments and advancements in technology no longer apply to just medicine and engineering, nor does the ability to reap its benefits only apply to large corporations. In a world where we are all connected through the internet, vast amounts of data exist, and along with it has come legions of resources to digest […]

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Technology

Know these before auditing your Magento 2 website

Magento eCommerce site needs a constant audit to ensure consistency in performance and user experience. Here are some tips to audit your Magento 2 website before you kick off development and immediately after you go live. Magento 2 Website Audit – Pre-development checklist 1. Security policies Make sure that the site security policy in place […]