Early technology adopters often reap the rewards of taking a chance. Let’s take a look at artificial intelligence (AI), for instance. According to a study by IBM, 42% of IT professionals at large companies say that they are actively using AI. Of that group, the majority are accelerating their investment as they’re already seeing the […]
Introduction It is important to understand how digital marketing can completely change the way you interact with your audience as you delve deeper into the field. The strategies you need to effectively engage with your customers are always changing along with the digital landscape. The growth of mobile marketing is one of the biggest changes […]
Imagine walking into a store where everything is made just for you. That is the current state of AI-powered hyper-personalization potential in digital marketing. You are now the VIP, with every digital interaction tailored to your individual tastes and habits, rather than just a face in the crowd. This is clearly a change in the […]
Ready to put on your superhero cape and make your digital marketing more effective than ever? You can be a hero to your company by boosting leads, sales, and repeat business. All it takes is a few digital marketing superhero moves. Let’s take a look at all the ways you can come to the rescue […]
Conversions, conversions, we need more conversions!! As business owners and digital marketers, we always look for ways to increase our site’s conversion rate. Specialists from Askflow are ready to share their expertise with us Few tactics are as controversial as Pop-ups, but love or loathe them; pop-ups work!! Klaviyo analyzed over 80,000 businesses and found […]
Artificial intelligence (AI) has become a staple in marketing. If you haven’t jumped on board yet, it’s time to ask yourself “Why not?”. To kickstart your journey, I’ve compiled a list of 15 essential AI tools in this article. These innovative tools should be part of your business game plan, especially if you’re aiming to […]
Introduction Email marketing is a powerful tool for businesses to connect with their audience and drive success. As a business owner or marketer, you may need help to create, send, and track successful email marketing campaigns. But are your Email marketing campaigns difficult to manage and can become overwhelming for one person to handle effectively? […]
Probably, if you’re anything like our digital marketing team, you’re currently running or have run Facebook ads in the past, and it’s likely you’ve experienced some great campaign wins, as well as some campaigns (or spends) you wish you could have taken back. Today’s article focuses on some of the wins from 16 of the […]
Starting an online business is neither cheap nor easy, getting the niche idea and implementing that in the competitive market is quite tough unless the integration of ideas is not done properly. Generally, it will be a rugged task from hiring the employee to reaching the consumers. Expecting high ROI or to reach a high […]
Marketing and sales teams often work in tandem to achieve a common goal — generating revenue for the company. The marketing team works to create awareness and interest in a product or service, while the sales team is responsible for closing deals and making sales. The marketing and sales teams are crucial in creating and […]