Social media marketing strategies are just like a toothbrush. Sure, they may seem to work just fine no matter how long you’ve had them for, but you’ll still need to change them now and then. In today’s world, there are billions of users across various social media platforms. Facebook alone has over 2.5 billion active […]
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The world has progressed a lot ever since the internet made itself a means of livelihood for many people. A whole new field called e-commerce came into existence as soon as it flourished widespread. People devoted to this field figured out revolutionary tools that detailed the entire system of e-commerce and brought forward new methods […]
Memes have become commonplace on social media sites. They’re amusing, interesting, and simple to digest. However, there’s more to them than meets the eye. Marketing using memes is a new, modest trend that is gradually gaining traction. This behavior gave rise to a new term: meme-jacking. Meme-jacking occurs when marketers use popular memes to promote […]
When you are getting ready to launch your startup, developing a successful marketing strategy is every bit as important as writing your business plan and finding trustworthy accounting solutions. But, what makes a marketing strategy successful? Your audience does! Your audience needs to feel like your business is the ideal solution to their problem. At […]
Market research can be tough to approach. Not only is it time-consuming, but it can lead us down paths that don’t end up being all that helpful. To avoid this in the future, keep these 8 market research tips in mind. Search the Search Engines and Question Forums When it comes to asking ourselves questions […]
Personalization has been one of the most underrated strategies that are responsible for changing how we imagine marketing. That said, many businesses struggle to implement it with perfection. Some think personalization just means using the first name in the email salutation; others lose their case by appearing too enthusiastic. But no matter what, customers are […]
A quick way to get results is for your startup business is PPC marketing. You must have heard so many stories about how expensive and ineffective PPC marketing is, but many such is unfounded. With PPC, you don’t need a huge budget, and it’s easy to set up. If it’s your first time to set […]
The sudden emergence of the COVID-19 pandemic has emphasized the importance of online connectivity more than ever. With strict social distancing measures and community restrictions still in place, businesses have relied heavily on online marketing to engage with customers and promote their products. And this includes real estate businesses. As we entered the next age of […]
Well before an app can be found in the Apple and Google app stores, developers and marketers must take steps to ensure a successful launch. Use these tips to improve the likelihood that your app will gain visibility, draw a favorable response from users, and continue to meet and surpass download goals in the weeks […]
The SaaS industry’s rapid development entails changes in customers’ behavior. People prefer trying a product to talking with a salesperson or visiting long demos. In other words, the sales-led strategy common for the high-touch customer engagement model becomes a bit outdated giving way to the product-led growth approach. Why does a sales-led strategy die out? […]