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Feature Story Social Media & Marketing

4 Reasons Digital Marketing Is Important For Your Business

Marketing is an essential part of business. Without it, no business will survive. Marketing refers to activities that a business undertakes to advertise the sale or purchase of a specific product, service, or offer. Marketers determine the strategies to reach their target markets and create advertising strategies. Marketing is the primary way of selling goods […]

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Technology

How ways Mobile App Development for Non-profits Can Help Your Organization

Are you searching for new ways to meet the target demographic of your non-profit? If so, it may be beneficial to build a smartphone app for your benefit. Your enterprise is for the public good, but it’s also a corporation at the end of the day and organizations should thrive in apps to drive their […]

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Feature Story Programming

Advantages of .NET for Business Application Development

A reliable and high-quality business web or mobile application is the key element for successful competition in the market. That’s why many businesses devote so much attention to the development tools when building their own digital solutions. .NET is one of the frameworks that is best suited for the development of flexible business applications in […]

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Technology

The Future of Hybrid Mobile Apps in 2021

Over the past decade, mobile applications have grown in demand, utility and functionality. Known simply as apps, they have forever transformed personalised user experiences to become a key part of every brand’s marketing strategy. Today, smartphone users spend 90% of their phone usage time on apps. The increased demand and customised user experience options available […]

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Social Media & Marketing

How Customer Data Platforms Ensure Your Marketing Campaigns Convert into Holiday Cheer?

The holiday season is officially here, and this year it promises to be unlike anything we have experienced before. The 2019 holiday season sales benchmark was overshot by half a billion dollars in May 2020, or after the first three months the global pandemic had struck. If this trend persists, the close of this year […]

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Technology

How to Know the True Value of My Mobile App? How Can I Sell It?

What happens when, after building a quite successful app that has been used by millions of people, you find it too time-consuming, and so you want to sell it? Well, that has been the case with too many apps in the past.  But before you can sell an app, you need to have an idea […]

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Technology

4 Agile Principles Every App Developer Should Use

The Agile manifesto changed the software game in the late nineties. Before this management style was popularized, every software project was a precarious undertaking. Allowing the teams to self-organize will make everyone feel more comfortable working within the team and more confident when building the final product. Agile principles are a great set of guidelines […]

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Feature Story Web Design & Development

Usability Vs. Aesthetics — What Should Be Your Web Design Approach?

In the world of digital marketing and general search engine optimization (SEO) for a business looking to make waves online, there is the organic and paid approach. Both are highly effective if the seller knows how to make the best use of such a system, but most businesses typically choose one or the other as […]

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Technology

Top 6 AI Technologies used in mobile apps

AI technology is one of the most burgeoning technological trends that has crafted a niche for itself. Its benefits are massive leading to different businesses and industries to gradually pour into this tech piece. Worth mentioning that its utilization has expanded to education, medicine, enterprise, fashion, and automotive among many others.  However, this innovative trend […]

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Business Technology

Make Your Business More Popular Through App Solutions

Technology has revolutionized the world in every sector. From day-to-day activities to corporate lifestyle, it has majorly changed the way people used to function before. It has made a great impact on everyone’s life as well. Moreover, with the significant rise of smartphones today, it has become imperative for every business owner to leverage the […]