The printing press was created in 1440. Ever since then, marketing and advertising campaigns took the form of posters plastered on walls and the pages of magazines. Then, the internet came into play, completely changing the game. Now, the most successful marketing campaigns are all online. If you don’t know how to pull off a successful […]
Just two months to go and 2019 will also bid adieu to us. Just one more year and then a decade will be over. Have you realized? If not, this is the time you need to realize that over the decade we have witnessed several technological up-gradation, changes in digitalization trends and marketing policies. In […]
Social media has become part of everyone’s lives nowadays. Whether you prefer Instagram or Facebook to check what’s new, it is inevitable to not spend at least an hour every day on social media. While written content might be interesting, there are many persons who prefer visual content. Instead of spending a couple of minutes […]
When it comes to digital marketing, the phrase ‘history repeats itself’ couldn’t be further from the truth. The landscape of digital marketing is ever changing- dynamic to the point that things that were big last year might now be cast away for good. Indeed the strategies that I was using last year seem as if […]
If you are having trouble keeping up with the ever-changing social media landscape, you’re not alone. The latest trends are on constant rotation, and it can sometimes seem like a bit much. However, the early bird gets the worm, so keeping up with the shifts will ensure that your digital marketing strategy remains successful. You […]
To the digital era, the cloud has proved to be a big blessing. It enables storing of a large amount of information- photos, videos, music, messages, etc. with a limited budget. With the dawn of internet, backing up data became much easier by storing it on the server rather than hard drive. Also, data can […]
Technology just keeps getting better, and there’s no stopping when it comes to the various innovations the industry can come up with. Digital marketing is now increasingly being used over traditional marketing efforts by many businesses globally, and trends change as consumers also evolve. Now more than ever, businesses are fast to adapt these changes […]
Introduction or What is Wrong With Me? Isn’t it already the time when you finished that resume and applied for a job of your dreams? I know how hard it can be to actually motivate yourself and put maximal efforts into job-seeking when the summer is hot and calling for adventures. Especially, when most of […]
Insufficient capital leading to tight budgets, improper planning, poor management, limited time, poor marketing, and sometimes tough competition are some of the top reasons why a good number of small businesses barely take off or find it hard to grow. Some of the reasons can be linked to administrative failure, whereas another good number are […]
You probably already know how to create compelling articles for your blog and know how to drive traffic to those pieces to get more views, like, and shares. But there’s another ‘new trend’ that’s hitting the market which can help you grow your business… literally overnight! I am talking about Blogger Outreach. What is Blogger […]