What is a keyword tool? The tool used by search engine optimization experts to find search words used by users while looking for products, services, and general guidance. A keyword is a word or collection of words used by internet users to search for what they are looking for. There are many keyword research tools […]
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The COVID-19 pandemic has uprooted people from their jobs. It is estimated that as of April 2020, about 87% of events professionals have cancelled events due to the pandemic, according to data by the PCMA. With 70% of businesses moving face-to-face events to virtual platforms, it is undeniable the hardest blow was dealt to the […]
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5 SEO Mistakes To Avoid In 2021
Search engine optimization can make or break your company. You could have the perfect product or service to solve your target audience’s problems, but if they can’t find your business after a simple Google search, that’s a problem. If your business is still struggling to get on the first page of the SERPs, it’s time […]
At first glance, it might seem like Conversion Rate Optimization and Search Engine Optimization do not correlate. On the one hand, SEO focuses on optimizing content for search engines so websites can increase their visibility. On the other hand, CRO optimizes content for a better user experience, which, in return, increases the chances of users […]
Link building is a world in its own, and it doesn’t matter how good you are or how long you have been in the industry; there is still so much room for growth. Even the best link building agencies like Globex Outreach admit that when it comes to this field, you have to stay on […]
Introduction Social media has gone beyond the typical social networks to marketing platforms. Be it Facebook, Instagram, Twitter, Snapchat, LinkedIn, every social platform has become a key element for marketing. No matter what business you do, social media can boost your performance by driving more customers. When it comes to social media marketing, it’s important […]
Agile teams are the future of corporate teamwork. They are modeled on agile methodology wherein a team manages projects by breaking them into multiple stages. This not only ensures perpetual communication with team members, but also allows constant iterations to improve performance. In other words, agile teams are typically cross-functional where each member is expected […]
As a professional personal injury attorney, having several meetings with potential clients, countless legal research hours, and court dates, blogging can be the last thing on your mind. However, blogging is an essential and useful tool for the digital marketing of law firms today. Quality blog content allows your clients to find, research, trust, and […]
Over the past decade, mobile applications have grown in demand, utility and functionality. Known simply as apps, they have forever transformed personalised user experiences to become a key part of every brand’s marketing strategy. Today, smartphone users spend 90% of their phone usage time on apps. The increased demand and customised user experience options available […]
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SEO: Let the Customers Come!
When you’re setting up a new online business, it’s normal that you don’t get a lot of customers yet. But you don’t want it to stay that way. You want progress and definitely, you want to earn more. Hence, you can start with increasing your web presence through search engine optimization. If you’d seek assistance […]